For All Mankind is Apple’s attempt to make space for inclusivity


New episodes of The Morning Show, See, and For All Mankind are up
Apple has a more diverse, inclusive view of space.
Photo: Apple

Maybe Apple should tweak the title of For All Mankind, its space race sci-fi show. A new teaser for the upcoming Apple TV+ series reveals that the drama will inject a strong shot of female empowerment into its alternate-history storyline about Russians beating the United States to the moon.

The 15-second clip, released Friday, shows actress Sarah Jones in the role of Tracy Stevens. “Look at you, Tracy Stevens,” says an off-screen male character. “You’re going to be an astronaut candidate.”

“No,” Stevens says. “One day I’m going to be an astronaut.” Cue a shot of an all-female astronaut ensemble.

The brief clip reveals a feminist angle that hasn’t been a focal point of previous trailers for the show. Apple pushed this viewpoint with some other shows for its upcoming streaming service, however. In particular, Dickinson, starring Hailee Steinfeld as iconic poet Emily Dickinson, puts girl power front and center.

Accompanying the new For All Mankind teaser on YouTube, Apple includes the following message: “We don’t need more stories about making it to space. We need a story about making space for everyone.”

Given the title — and the contentious nature of the word “mankind” — this might reveal a big theme of the show.

For All Mankind looks like one of Apple TV+’s best shows

For All Mankind looks like it has the potential to be one of the most interesting shows on Apple TV+. It takes place in an alternate world where the Soviets land on the moon first. As a result, the space race continues — with ever-increasing stakes. If it delivers on its promise, we should get a fun, hard sci-fi series with a cool vintage feel. Like Mad Men with more, err, space stuff.

Ronald D. Moore, a Star Trek veteran who masterminded the gritty Battlestar Galactica reboot, created For All Mankind. In addition to Jones, the show stars Joel Kinnaman, Michael Dorman, Wrenn Schmidt, Shantel VanSanten and Jodi Balfour. According to IMDB, the show will run 12 episodes.

Apple TV+ debuts November 1 in more than 100 countries. It will cost a Netflix-undercutting $4.99 per month. Plus, people who buy a new iPhone, Mac or iPad will receive a free one-year subscription as part of their purchase.

Which Apple TV+ show are you most excited about? Let us know your thoughts in the comments below.


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