Comcast’s new TV remote rips off Apple’s iconic tagline

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Does this tagline look familiar? Photo: John Anthony/Twitter
Does this tagline look familiar? Photo: John Anthony/Twitter

Apple is no stranger to having competitors copy its style. Samsung, HP, and Xiaomi have all been caught in the act multiple times, but the last company we expected to rip off Apple is Comcast.

For its new cable remote, Comcast has taken a page out of Apple’s playbook by copying the company’s iconic “Designed by Apple in California” tagline. The copy job is so bad, they didn’t even bother to change the font. It looks like the words “Comcast” and “Philadelphia” were basically slapped over Apple’s original tagline after production.

Take a look at the ‘premium’ remote below:

comcast-remote

Doesn’t exactly come with a Jony Ive-styled simplicity, right? Comcast’s page for the $19 remote boasts advanced features such as its “high-quality finish”, “ergonomically enhanced design” and “convenient backlit buttons for ease of use in dimly lit rooms.”

Via: The Verge