Apple’s Genius Bar Services Over 18 Million People A Year, And Other Crazy Stats


apple logo at store

Every time you drop by your local Apple Store it’s probably crazy busy. Even when they haven’t launched a new product in months, the floors are always packed with people. Apple just opened its 374th and 375th retail stores this weekend in Canada.

While he was up in Canada, Jim Dalyrmple talked to Apple about the success of their retail operation and came away with some interesting statistics – like the fact that the genius bar services about 50,000 people a day, for over 18 million appointments a year.

According to Apple, the company has seen almost 300 million worldwide visitors so far in its fiscal 2012, which started in October 2011. To give you some type of comparison, by July 2011, the population of the United States was estimated to be 311 million people.

That’s a whole lot of people buying iPhones, iPads, and Macs. Apple’s never had to shut down a store for anything other than relocation, and they make more money per square foot than any other retailer on the planet.

Now, imagine how much those numbers are going to jump in a couple months when everyone floods the store wanting to buy the new iPhone and iPad Mini.

Source: The Loop

  • theobserving

    Except a good chunk of the 300 million are browsers. Go into an Apple store and count the number of kids on facebook, playing games and not buying anything. I forget the name of the system they use (net something i believe?) but it counts people passing by scanners at the door, not actively purchasing consumers.