Ping Will Be Sent To The Grave When The New iTunes Ships Later This Year [Report]


Steve Jobs announced Ping as a music
Steve Jobs announced Ping as a music "discovery" tool in September of 2010.

Poor Ping. Apple’s failed iTunes social network experiment just hasn’t caught on. Ping didn’t get off to a good start when Apple was unable to partner with Facebook years ago, and the service has become a running joke amongst the Apple fan community.

According to a new report, Ping will be killed once and for all later this year when Apple debuts the next major version of iTunes.

The reliable AllThingsD reports:

Sources close to the company say that Ping, which still exists today in iTunes 10.6.3, will be gone with the software’s next major release, likely scheduled for this fall. And at that point Apple’s social networking offerings will shift to Twitter and new partner Facebook entirely.

Apple will instead use its new Twitter and Facebook integration in OS X Mountain Lion to give users social networking features they care about.

Tim Cook addressed Ping in his interview at D10 recently. After trying to defend the unused social network, Cook admitted that “We tried Ping, and I think the customer voted.” He then said, “This isn’t something that I want to put a lot of energy into.” That’s about all the confirmation we need.

It was nice knowing ya, Ping.

Source: AllThingsD

  • Jason Bartlett

    I never really got the point of Ping. What am I supposed to do with it? 

  • ApplePr0n

    I really think that Apple is working behind the scenes on an instagram kind of social network. I really can’t believe that Ping is their last hurrah in the social networking area. 

  • John Neumann

    Was it only announced 2 years ago? Damn the tech world is flying by at lightning speed. Seems like Ping has been peeking at me from the corner of iTunes for longer than that. 

    I gave it a try but it was too much hassle for not enough reward. 
    I like the idea of it, but I would have hated to be in the room with Steve when he started throwing things against the wall after it quickly went downhill. 
  • Boris Terekidi

    Once they get cozy with Facebook, they’ll integrate it deeper into iOS and probably OSX. Ping will be replaced by something similar on Facebook.

  • turbohand

    Tasteless headline and photo. This site has gone to crap. See ya.

  • garlandsmith

    that’s a shame… I really like Ping although it needs enhancement (first and foremost, its own app).

    And now, when finally there will be more social network integration they’ll kill it?? bizarre… 
  • vanmacguy

    Once they get cozy with Facebook, they’ll integrate it deeper into iOS and probably OSX. Ping will be replaced by something similar on Facebook.

    I agree with Boris. I think it’ll be rolled into an Apple/Facebook thing, or that Facebook will do something with this.

    It’s interesting to see what other people’s musical tastes are and to see what they’re listening to.

    We have social TV and Movies over Twitter and Facebook via GetGlue and that’s very popular, so why not music?

  • Flyphoenix

    I used Ping for about five minutes the turned it off so it’s like it’s not even there.