Elon Musk thinks Apple Car will come too late

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Musk is confident Telsa will beat the Apple Car.
Musk is confident Telsa will beat the Apple Car.
Photo: Recode/Facebook

Apple should have started development on the Apple Car a lot earlier than it did, according to Space X and Tesla CEO Elon Musk.

The real-life comic-book superhero sat down for an interview at Code Conference and said that when it comes to autonomous cars, Google won’t be a competitor because they’re not a car company, however Apple will be.

Musk thinks it may be too late for Apple to be truly competitive though.

Apple’s changing auto design without even having a car out

Apple car truck
We're pretty sure the Apple Car won't look like this. Not a chamfer in sight.
Photo: devastatormonstertruck.com

We haven’t even gotten an official announcement of the Apple Car yet, but it looks like the company is still working its way into the automotive industry.

That’s according to the staff at car news site The Drive, which placed Apple’s chief design officer Jony Ive and CEO Tim Cook on its list of “The 10 Most Influential People in Automotive Technology.” They didn’t top the list, however; that would be crazy. But they did place higher than some people who are actually in charge of real vehicles that people are driving around right now.

But The Drive backs its decisions up pretty well.

Apple’s CEO security budget is surprisingly low

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Tim Cook WWDC 2015
At least he has that knife.
Photo: Evan Killham/Cult of Mac

Apple doesn’t spend the least of any huge company on security for head Tim Cook, but it’s way less than we expected.

Considering the iPhone maker is the biggest company, well, ever, we thought that its board might be especially interested in shelling out some major coin to keep Cook safe. But we looked at several different corporations, and Apple’s spending on CEO security is on the lower end.

Like the way lower end. As in, you would not believe how much Facebook pays to keep founder and head Mark Zuckerberg alive.

Apple revs up R&D spending amid iCar rumors

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Apple Car might be coming, but will it be special?
Apple Car might be coming, but will it be special?
Photo: Aristomenis Tsirbas/Freelancer

Apple may have reached peak iPhone this quarter after posting declining revenues for the first time since 2003, but rest assured the company is working on the next big thing. 

Tim Cook boasted about the amazingly innovative products coming down Apple’s pipeline, and the company’s latest spending figures show its throwing more money than ever at new ideas. 

Apple puts the brakes on struggling electric car project

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Apple car concept art shows what Cupertino might put on the road.
Apple car concept art shows what Cupertino might put on the road.
Photo: Aristomenis Tsirbas/Freelancer

Jony Ive is apparently not pleased with progress on the secret Apple car project.

Apple has more than 1,000 employees working on its electric car, dubbed Project Titan, but the company reportedly has put a hiring freeze in place after a post-holiday progress review revealed the Apple car isn’t on the right track.