Developer Has Game Rejected For Pointing Out In-App Purchases Are “Nonsense”

Developer Has Game Rejected For Pointing Out In-App Purchases Are “Nonsense”

There are an unlimited number of ways a developer can manage to get their new game rejected by the App Store police. Terry Cavanagh’s free game was rejected for probably the silliest reason you’ve ever heard – he told users that in-app purchases are complete nonsense.

The maker of Super Hexagon submitted his new iOS game, Don’t Look Back, to the App Store a few weeks ago. The game itself is a very basic retro scrolling adventure type game with blocky pixel art. The game is supposed to be free, so in the app description Cavanagh tried to point out to people that they can play Don’t Look Back without having to worry about purchasing items in the game. The game description submitted to Apple read:

“A game about fantasy.
Don’t Look Back is a short game I made in 2009.

This is a completely free game, not “free to play”; there are no in-app purchases or any of that nonsense.”

Apple sent Cavanagh a rejection notice stating, “Your app marketing text contains the following: ‘there are no in-app purchases or any of that nonsense.’ It would be appropriate to remove or revise this content.”

Cavanagh admits that the stipulation that his app not disparage other apps that use “nonsensical” in-app purchasing to make a profit is fair on Apple’s part, it’s just all a bit silly and quite hilarious that developers can’t say anything bad about in-app purchases now.

Since the time that Cavanagh tweeted Don’t Look Back’s rejection letter Apple has suddenly approved the app and it’s available for download, but it’s now missing the diss toward in-app purchases.

Developer Has Game Rejected For Pointing Out In-App Purchases Are “Nonsense”

  • Kayneeezy

    This is normal.. If you want me to carry your product do do not say stupid things about me. .

  • Tallest_Skill

    Relax, bustuh bust. This is typical. Never question the almighty corporation that is Apple.

  • technochick

    Relax, bustuh bust. This is typical. Never question the almighty corporation that is Apple.

    It’s not even that. Several of my friends are wannabe developers and their apps were rejected for superfluous and overly lengthy descriptions.

  • Scott Duval

    I hate apps with in app purchases. I usually just delete them.

  • ActionableMango

    Relax, bustuh bust. This is typical. Never question the almighty corporation that is Apple.

    I don’t see why any retailer would carry a product that:
    (A) costs them money (via app approval, hosting, and delivery costs)
    (B) earns them no money (it’s a free app)
    and (C) is critical of the retailer

  • aardman

    Why do you people assume that freedom of expression pierces the corporate barrier? Part and parcel of liberty in America is the freedom to erect your own private commercial domain and then legally extinguish the freedom of speech and the right to dissent within that domain. If that loophole didn’t exist, do you think corporate America would have allowed the fifth amendment?

  • Laga Mahesa

    “Since the time that Cavanagh tweeted… Apple has suddenly approved… now missing the diss toward in-app purchases.”

    *suddenly*

    I see what you did there.

  • Laga Mahesa

    I hate apps with in app purchases. I usually just delete them.

    I’m like that with games. Detestable. With apps, however, I find it understandable. Not everyone needs or wants certain ‘pro’ features, and without a try-before-you-buy ability in the App Store, releasing a free version which can be upgraded is a reasonable solution. Personally I prefer full versions if they are available – I do my due dilligence, reading reviews from different countries, and am happy to reward developers for superb apps with slightly higher prices.

About the author

Buster HeinBuster Hein is Cult of Mac's Senior News Editor and lives in Phoenix, Arizona. Twitter: @bst3r.

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