8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]

8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]

Tim Cook has been very busy running Apple the past 12 months. There have been a lot of changes and new products that have helped make Apple the most valuable company ever. There have also been a lot of controversies, and headaches along the way. The road hasn’t been all smooth sailing, but we think Tim has done a great job in his first year as CEO of Apple.

Here are eight things that have kept Tim busy in his first year as CEO:

1. The Passing Of Steve Jobs

Steve Jobs died just weeks after Tim Cook took his spot as CEO of Apple. Steve’s death was one of the biggest things Tim had to tackle as CEO and he seemed to handle the situation pretty well by hosting a huge Steve Jobs memorial on Apple’s campus. Regarding Jobs’s death, Tim said, “It was absolutely one of the saddest days of my life when Steve passed away. At some point late last year, somebody kind of shook me and said, ‘It’s time to go on.’”

8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]

Tim at the Steve Jobs memorial.

8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]

Speaking about Jobs.

2. Keynotes and Product Launches

Apple has launched a huge arsenal of new products over the past 12 months, and Tim’s been there to help introduce everything from the iPhone 4S to Mountain Lion, with a couple more keynotes left this year.

8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]

iPhone 4S keynote

8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]

8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]

8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]

Tim’s most recent keynote was focused on the MacBook Pro with Retina display, Mountain Lion, and iOS 6.

3. Walks With Important People In Tech

Tim Cook enjoys a good walk. Maybe. I don’t really know him, but it just seems that way because he’s been spotted walking around with a lot of important people in the tech world at places like Sun Valley.

8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]

Tim Cook and Julius Genachowski, chairman of the U.S. Federal Communications Commission (FCC).

8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]

Tim Cook and Paul Sagan, chief executive officer of Akamai Technologies, Inc.

8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]

Victor Koo, chief executive officer of Youku Inc., walks with Tim Cook.

8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]

Twitter Founder Jack Dorsey and Tim Cook strolling around, looking for danger.

4. Foxconn

2011 and 2012 have been huge years for the Chinese labor conditions controversy. Steve Jobs never talked about Foxconn much, but Tim Cook jumped right into the storm and increased worker wages and visited one of Foxconn’s plants in China.

8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]

Tim Cook hanging out at the Foxconn plant in China.

8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]

5. Chatting With The Press

Tim claimed that Apple was going to “double down” on secrecy this year, but that didn’t stop him from meeting with Kara Swisher and Walt Mossberg at the All Things Digital 10 conference to talk about what it’s like running the most powerful technology company in the world.

8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]

Tim talking about Apple while sitting in the famous red chair.

8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]

Tim even mingled with people for a bit after the WWDC 2012 keynote.

6. Business with China

Not only have working conditions at Foxconn been a problem Tim’s had to deal with, but trademark issues in China have caused a few headaches, so Tim went to Beijing to meet with government officials.

8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]

China’s Vice Minister of Commerce Wang Chao meets with Tim Cook during his visit to Beijing.

8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]

The mayor of Beijing hung out with Tim for a bit, too.

8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]

Tim even dropped in on an Apple Store while he was in Beijing

7. Suing Samsung

Apple and Samsung have been going at it in the courts all year. Supposedly, Tim Cook and Samsung’s CEO Kwon Oh Hyun have even met a couple of times to try to reach an agreement, but both sides won’t budge.

8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]

8. The U.S. Government

Apple’s eBook pricing scheme has come under fire from the U.S. Department of Justice. Apple claims they’ve opened up the market for more companies to compete against Amazon with iBooks, but the DoJ says that Apple’s standardized pricing is illegal. Tim Cook also met with U.S. Speaker of the House John Boehner to talk about a possible tax holiday.

8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]

Tim Cook and Congressman John Boehner visiting at Capitol Hill.

Related
  • hanhothi

    “Apple was going to double down on secrecy”. Do we really know what the new iPhone will be like, or will we all get caught out as we did last year? Has Apple been successful at keeping the new iPhone a secret? The new iPad was no surprise was it?

  • abailey0886

    Is that the iPad mini in cook’s hand in the picture with Victor koo. Just looks little small.

  • Conor Conay Jackson

    “8 Things That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]”

    Simplified: “1 Thing That Kept Tim Cook Super Busy During His First Year As CEO [One Year Of Tim]”

    Answer: “Being CEO of the most-valuable company in the world.”

  • eeh73

    Tim Cook needs to stop trying to present like Jobs. It’s really annoying to see him pace the stage, move his hands, take long breathes, etc like Jobs did. It’s clear this guy is being over coached and it reeks. Don’t get me wrong, I like Cook. I think he is a great mind and excellent CEO. He just needs to be himself and stop with the black clothes and jeans. It clearly makes him feel uncomfortable – you can see it in his walk and his facial expressions. It’s like someone said, “you’ve got to do it just like Steve did it – but not too much”. In fact, these presentations would be so much better without him at all. Maybe just a quick – “thank you all for coming, the company is doing great, we appreciate you all so much, now let me turn it over to X and get to it” – then get the heck off stage.

    Short of that, he’s the right guy for the job, no doubt.

  • Margaritae3

    just as Lawrence answered I am impressed that a mom can earn $7986 in one month on the computer. did you read this page (Click on menu Home more information) http://goo.gl/f8ehL

About the author

Buster HeinBuster Hein is Cult of Mac's Social Media Editor. Hailing from Roswell, New Mexico, but now spending his days in Phoenix, Arizona, he wastes most of his time eating burritos and reading Spanish romance novels. Twitter: @bst3r.

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