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Hartmut Esslinger

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Today in Apple history: The ultra-fast Macintosh IIfx speeds into stores

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Mac IIfx
The IIfx was the fastest Mac of its day.
Photo: Old Computr

March 19: Today in Apple history: The ultra-fast Macintosh IIfx speeds into stores March 19, 1990: The ultra-fast Macintosh IIfx makes its debut, sporting a hefty price tag appropriate for such a speedy machine.

The fastest Macintosh of its day, it boasts a CPU running at a “wicked fast” 40 MHz. It gains an additional speed bump from a pair of Apple-designed, application-specific integrated circuits. Prices start at $9,870 and run up to $12,000 — the equivalent of $23,989 to $29,166 in 2024 money!

Tinkerer brings this retro-futuristic Mac concept to life

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Apple FlatMac concept
It may look like an ancient classic, but this is brand new. Noki recreated the FlatMac concept from 1984, likening it to a 1980s iPad.
Photo: Kevin Noki

Another mad tinkerer surfaced this week spending a huge amount of time an effort recreating a decades-old Apple concept. Designer Kevin Noki dropped a YouTube video Wednesday showing every detail about how he remade Apple’s abandoned FlatMac concept from 1984 into a working prototype. And like an inspiration for the iPads that would come later, it’s a thing of beauty!

“This project has been a dream come true! As a designer, I’ve always been inspired by groundbreaking concepts, and this time, I challenged myself to recreate one of the most iconic and unrealized prototypes: Hartmut Esslinger’s Apple FlatMac,” Noki wrote on his YouTube video page.

Apple’s weirdest, wackiest and worst products, this week on The CultCast

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Let us remind you of the weird Apple products that time forgot.
Let us remind you of the weird Apple products that time forgot.
Photo: Hartmut Esslinger

This week on The CultCast: We laugh and cringe about Apple’s weirdest, wackiest and worst products of all time! Plus: How Michael Scott almost single-handedly destroyed Apple; the cool new features in the iOS and macOS betas; facial recognition is coming to iPhone; and a look at the beautiful prototypes that led to some of Apple’s most iconic products.

Our thanks to Squarespace for supporting this episode. It’s simple to accept Apple Pay and sell your wares with your very own Squarespace.com website. Enter offer code CultCast at checkout to get 10 percent off any hosting plan.

Jony Ive was almost fired by Steve Jobs

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"Will design for food." Photo: Apple
Photo: Apple

Steve Jobs planned to boot Jony Ive out of Apple the very first time he met him, according to an explosive new revelation from the forthcoming biography Becoming Steve Jobs.

“He came over to the studio, I think, essentially to fire me,” Ive told the book’s authors, Brent Schlender and Rick Tetzeli, in an interview.

Jony Ive Makes WSJ’s ‘Books of The Year’ List

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It’s the time of the year for lists: naughty, nice, best of, trends, Thirteen Surprising Bathroom Habits Of Tech Innovators. Stuff like that.

All those listicles can make your eyes water, even though you can’t stop yourself from clicking through to Ten Loudest Grunters in Women’s Tennis, I know I can’t.

But it was with great pleasure that I spotted Cult of Mac publisher Leander Kahney’s Jony Ive made it into the venerable Wall Street Journal’s Books of the Year section.

Apple Blocks Historical Documents, Designer Reveals at Book Party

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SAN FRANCISCO — Apple is blocking the donation of 30-year-old documents to a museum, claiming they contain valuable trade secrets.

“It’s silly,” said Hartmut Esslinger, the design guru recruited to help Apple become a leader in design in the early 1980s.

Speaking at a Jony Ive book launch party on Thursday night, Esslinger explained that Apple has prevented him from donating some historical old documents to a museum.

Esslinger’s design firm, Frog Design, was hired by Steve Jobs to bring world-class design to Apple. Esslinger’s “Snow White” design language, characterized by elegant off-white plastic cases, influenced the entire computer industry for more than a decade.

Apple Design Legend Hartmut Esslinger to Attend Jony Ive Book Party

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Hartmut Esslinger

Hartmut Esslinger, Apple’s first celebrity designer, is coming to the Jony Ive book launch party on Thursday!

This is super exciting. Esslinger is giant of the design industry. He was hired by Steve Jobs in the mid-1980s to bring world-class design to Apple. Jobs wanted to make Apple “the Olivetti of Silicon Valley,” a world leader in design. He succeeded amazingly well. Esslinger was responsible for Snow White, a distinctive design language that dominated the entire computer industry for more than a decade, and other industries too.

Ex-Apple Designers Ask: What Product Saved Apple?

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Fast Company's panel of ex-Apple designers. Photo: Leander Kahney.
Fast Company's panel of ex-Apple designers. Photo: Leander Kahney.

SAN FRANCISCO — Apple went from being chump of the tech world to champ, and what was the product that turned it all around?

That was the question posed to a panel of ex-Apple designers at a special event here in the city.

The answers might surprise you.

The Beautifully Designed Vintage Macs That Never Were [Gallery]

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apple04

Over at DesignBoom, they’ve put up an incredible gallery of early Apple II and Macintosh product designs that never saw the light of day by Hartmut Esslinger, a designer who founded Frog Design, the company that Apple partnered with through the 1980s and 1990s. There are even some products that Apple never made, like a stylus-controlled smartphone from the early 80s called the “MacPhone,” a precursor to the MacMini called the Baby Mac, and what appears to be a Mac with dual flatscreens.

We’ve picked some of our favorite designs and put them after the jump, but by all means, head to Designboom for more.

Apple Built The Original iPhone Way Back In 1983 [Gallery]

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iphone

Apple has been dreaming big since like forever. Even when they knew current technology couldn’t support their crazy dreams, they’d still throw wacky but brilliant ideas around. The iPhone didn’t change the world until it was launched in 2007, but Apple had been dreaming up “iPhone” concepts 24 years earlier.

This particular Apple Phone concept was created back in 1983 by Hartmut Esslinger from Apple’s design firm Frogdesigns. It features a touch-screen, apps, touch-screen keyboard, and even one of those pesky stylus things that Steve Jobs hated so much.

Maybe it couldn’t have mass produced these suckers back in 1983, but take a look at what could have been a phenomenal Apple product: