How are you doing on that New Year’s resolution to get in shape? One of the hardest things about keeping up health goals is monitoring progress, so this super-affordable fitness tracker might be just what you need.
Samsung really wants to compete with Apple Watch on the fitness front, as shown by a pair of new wearables the Korean company unveiled Wednesday. The Galaxy Watch Active offers a “full smartwatch experience,” the company said, while the Galaxy Fit works more like a stripped-down fitness tracker.
Framing both new devices as essential for health in the modern world, Samsung ripped a page from Cupertino’s successful health-centric marketing of Apple Watch. But it also dunked on Cupertino with some features that will make Apple Watch owners drool.
Fitbit is stepping up to compete better with the Apple Watch with the Versa smartwatch. The new wearable looks similar to Apple’s watch, and offers music playback and other capabilities. Plus, it arrives at a lower price point — just under $200.
The Activity app is one of Apple’s most important and powerful products. Its three brightly colored rings are changing people’s lives around the world, inspiring individuals to make healthier choices throughout their day.
The trouble is, if you want to use the Activity app, your only option right now is to buy an Apple Watch — and Apple Watches are expensive.
With this kind of game-changing product, Apple usually wants to reach as big an audience as possible. Take the iPod, for example. It was too expensive for some consumers. so Apple released a no-frills, sub-$99 version called the iPod Shuffle. Could a similar strategy work for the Activity app? An affordable activity band from Apple could be a Fitbit killer.
And yet, sales of fitness trackers are healthier than ever, while struggling smartwatch makers are desperately trying to reposition their gadgets to muscle into the fitness market. So what is going on? If fitness trackers really don’t work, why are consumers still buying them?
The writing has been on the wall for smartwatches ever since Cupertino chose to focus on sports and fitness features for Apple Watch Series 2. Smartwatch sales are plummeting, and fitness seems to be the only profitable area remaining in the wearables sector.
More evidence of this trend emerged this week, with smartwatch trailblazer Pebble reportedly being acquired by fitness wearables specialist Fitbit. We might very well be witnessing the demise of the smartwatch as we know it.
So how did we get here? Is Apple Watch really only fit for fitness, or could it still one day fulfill its destiny and become a true wrist-based computing platform?
Don’t let shopping stress you out and spoil the holiday spirit. Gifts that are useful and beautiful are always a safe bet, and these Black Friday deals on health and fitness products from Withings — one of our favorite purveyors of quality gear — mean you can save up to 70 percent on the perfect gifts for 2016.
But don’t delay: These excellent deals on Withings fitness trackers, home health gadgets and smart scales won’t last forever. Prices go back up Tuesday!
Apple’s website confirms that Apple Watch Nike+ will become available October 28. Customers can preorder all four models of the device now, with prices starting at $369 for the 38mm variant and $399 for the 42mm.