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The Morning Show logo may seem Boring to Elon Musk

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similar logos for Boring Co. and Morning Show
"O" my!
Graphic: The Boring Company/Apple

Use the image of an apple in a logo and the tech company Apple calls its patent attorneys.

Now Apple finds itself on the other side of a design patent question with the logo for the upcoming series The Morning Show, which looks strikingly similar to the logo for Elon Musk’s The Boring Company.

Court backs ex-Apple engineer who says he was left off inventors’ list

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Find my iPhone
Inventor worked on "Find My iPhone," among other features.
Photo: Apple

The ex-Apple engineer who claims he helped invent “Find My iPhone” and other features has beaten Apple in a preliminary court hearing.

Apple lost its bid to dismiss the former employee’s lawsuit earlier this week. The suit claims Apple left him off a list of five patents on which he was a rightful co-inventor. Along with “Find My iPhone,” Darren Eastman also notably worked on Passbook, the electronic ticketing system.

Last chance! Get this luscious Apple Watch band and save 50% on a matching bracelet

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Rilee & Lo stretch link band
Brilliant stretch-link bracelets that won't break the bank.
Photo: Rilee & Lo

Bling it up with Rilee & Lo’s spectacular stretch-link band for Apple Watch and get half off a matching stacking bracelet in this exclusive deal.

Available in a range of gorgeous color options and made from premium stainless steel, they’ll help make your Apple Watch look better than ever. Bag yours today before this offer expires on Friday, August 9.

2021 iPhones could boast both Face ID and in-display Touch ID

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iPhone
Touch ID could make a return.
Photo: Ed Hardy/Cult of Mac

Apple could release an iPhone with both Face ID and under-display Touch ID in 2021, a new report by renowned Apple analyst Ming-Chi Kuo claims.

Before the iPhone X introduced Face ID, rumors abounded that Apple was trying to develop Touch ID that would work as part of the iPhone’s display. However, it supposedly ran into technical challenges.

Intel CEO explains why it sold its 5G modem business to Apple

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Intel CEO Bob Swan
Intel CEO Bob Swan.
Photo: Intel

Intel CEO Bob Swan has shed a bit more light on the deal in which Apple spent $1 billion buying Intel’s modem business.

Speaking with CNBC, Swan said the company decided to sell its 5G mobile modem business because selling modems to Apple only would not have provided big enough returns. Intel was due to produce Apple’s 5G modems before Apple patched things up with Qualcomm.

Apple could start shipping its own 5G modems in 2021

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iPhone XS
Qualcomm will still play a big part in iPhone modem supply.
Photo: Ste Smith/Cult of Mac

Apple wants to start shipping its own 5G modems as soon as 2021, according to a new report.

The news comes after Apple confirmed it is splashing $1 billion to acquire the majority of Intel’s modem chip business. But we won’t see the back of Qualcomm for some time.

Apple wants to put AR navigation in your car

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Apple Maps could make driving easier with augmented reality navigation tips.
Apple Maps could make driving easier with augmented reality navigation tips.
Photo: Apple

Apple is exploring ways to build augmented reality into Apple Maps. Rather than top-down views of roads and intersections, the company is considering overlaying route information onto live views of the road ahead of the car.

Apple Maps has always lagged behind Google Maps. Building in AR could help it jump ahead.

Apple buys Intel’s phone modem business in $1 billion deal

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This Intel modem will likely power the first 5G iPhone.
This modem may soon bear the Apple name.
Photo: Intel

Apple will pay $1 billion to acquire Intel’s smartphone modem business in a deal that was announced by the two companies this afternoon..

Apple will absorb patents, equipment and about 2,200 Intel employees if the deal meets regulatory approval. The two companies hope to close the deal by the end of the year.

Why Intel wants out of modem biz (and Apple wants in)

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Intel CEO Bob Swan
Intel CEO admits there just weren’t enough companies interested in Intel phone modems.
Photo: Intel

Intel CEO Bob Swan says his company decided to bail out off the phone modem business because these products had too few customers to make much money.

Apple is the primary buyer of Intel modems, and the iPhone maker is now reportedly going to acquire Intel’s related patents as it prepares to make its own 5G modems.

Jony Ive trademarks name for his new design firm

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Love
Jony Ive hasn’t chosen a logo for his new company, so...
Photo: Pexels

When Apple’s Chief Design Officer announced he’s leaving the company, he also said it was to start his own design firm. Jony Ive began has begun making that plan a reality, as he filed a trademark for the name of his new enterprise.

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