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HomePod kills where it matters most: Making money

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Siri Lights
Apple is in business to make a profit, and HomePod sales are bringing in more revenue than any of its rivals.
Photo: Ste Smith/Cult of Mac

Weak HomePod sales caused it to fall off of the list of top 5 smartspeakers during the second quarter of this year. But there’s a very important metric where this product is beating all its rivals.

And it’s a category where Apple excels: making money.

The first iOS 12.1 beta is already here

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iOS 12
iOS 12 just got a new beta.
Photo: Apple

Apple is not wasting any time making improvements to the huge iOS 12 update that was just released to the public yesterday.

Developers received the first beta for iOS 12.1 this morning along with new betas for watchOS 5 and tvOS 12, bring a host of changes to the software update that already made iOS devices faster and more efficient.

Netflix picks up Steven Soderbergh’s latest movie shot on iPhone

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Soderbergh
Steven Soderbergh is an iPhone convert when it comes to shooting movies.
Photo: Nicolas Genin/Wikipedia CC

Netflix has bought the global distribution rights to Steven Soderbergh’s latest movie High Flying Bird — which, true to the iconic director’s previous word, was shot on iPhone.

This is the second movie by the Academy Award-winning director to be shot using one of Apple’s handsets. After the release of his last movie Unsane, Soderbergh said he was leaning toward shooting all his future projects on iPhone. It seems that he wasn’t kidding!

Smark translation device feels strangely retro in iPhone age [Review]

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Translator
Can Smark do anything our iPhone can't do?
Photo: Luke Dormehl/Cult of Mac

The Smark modular translator is something like Star Trek’s universal translator, a device able to instantly convert spoken words from one language to another.

In the 1960s, this was pure sci-fi. But here in 2018, translation apps on our smartphones can handle the task with ease and accuracy. At this point, is there any reason for a standalone translation device? Smark offers some features that might make it appealing to travelers.

Concept ad shows the magic of 6.1-inch iPhone 9

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Here's what the advertising for the iPhone 9 might look like.
Here's what the advertising for the iPhone 9 might look like.
Screenshot: Lee Gungho

The 6.1-inch iPhone that’s expected to be unveiled next week has the potential to become Apple’s top seller.   Advertising will play a big part of making it so, and a clever graphic artist went ahead and created a TV ad for this upcoming large but inexpensive iOS smartphone.

Watch it now:

Brydge keyboard seeks to turn your iPad Pro into a MacBook [Review]

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Brydge 12.9 is almost a touchscreen MacBook
The Brydge 12.9 Series II does a better job of transforming an iPad Pro into a keyboard than any rival add-in keyboard.
Photo: Brydge

The whole purpose of clip-on iPad keyboards is to make this tablet function like a laptop. The Brydge series takes that idea and runs with it: it does everything possible to make the iPad into MacBook.

This company — also called Brydge — just released an improved version of its eponymous keyboard for the 12.9-inch iPad Pro. Don’t miss our hands-on review. 

Small phone screens go the way of the dodo

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iPhone SE 2 could cost $399 just like the first-gen iPhone SE
In just a few years this 4.7-inch iPhone screen will be considered tiny.
Photo: Ste Smith/Cult of Mac

The iPhone 8 display is 4.7 inches. Over the next few years, phone screen sizes are expected to grow to the point that only a tiny fraction will be that small.

Fortunately, it appears Apple is keeping up with the trend. In fact, it could be argued that the iPhone started it.

$13,000 iPhone bill nearly puts sad ending on family trip

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data charges
Mom, I swear I didn't use the internet.
Photo: KGO San Francisco

Correction: This story has been updated to accurately explain how Airplane Mode works.

A family from San Jose, California, returned from an overseas trip with several memories. But the strongest may be the one that greeted them at home — an iPhone bill with more than $13,000 in data charges.

The Chung family prepared for their trip to Vietnam with a firm rule that the iPhones would be on Airplane Mode to avoid roaming and internet fees. So it appeared son Nicholas Chung was in trouble when the T-Mobile bill showed the sky-high data charges coming from his number over a 30-minute period.

Foxconn is already scaling back plans for Wisconsin factory

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Foxconn Wisconsin
Foxconn is coming to Wisconsin.
Photo: Foxconn

State representatives in Wisconsin are worried that Apple supplier Foxconn might be about to pull off “the mother of all bait and switches” with its proposed factory in the state.

Foxconn is allegedly scaling back its plans for the factory which could get $4 billion-worth of subsidies and infrastructure spending. Despite President Trump attending the groundbreaking ceremony this past June, construction still hasn’t begun and the plant could be much smaller than originally planned.