Launched in June, Apple’s annual Back to School promotion is still in full swing — but time is running out. The Apple Back to School promotion ends soon, as in Monday (September 30), so eligible students and faculty members have only a few days left to receive up to a $150 gift card on select Mac and iPad purchases. Apple also offers a 20% discount on AppleCare+, its premium support and repair service.

I find going to the mall for an Apple Store sales event exciting yet brutally soul-sapping, even when a preorder makes pick-up relatively easy. But it’s well worth it when it results in the excellent new Apple Watch Series 10 on my wrist. I actually couldn’t wait to write this Apple Watch Series 10 review.

Larger, thinner, lighter and more lushly curvaceous than predecessors, the 10th anniversary Apple Watch is, technically, a redesign. But it feels like a bunch of iterative improvements more than a huge overhaul. And yet those small changes simply add up to great — with only a couple of small caveats.

Apple Sports 2.0 launched Monday, adding support for Live Activities so real-time game updates appear on the iPhone and Apple Watch Lock Screens.

The free app also takes over displaying scores in the iPhone Dynamic Island.

With tons of advanced features, Apple Maps competes quite handily with the likes of Google Maps and Waze. I put together a big list of the best eight features hidden in Apple Maps.

You can learn them all in this post — and see them in action in our video below.

Apple’s “It’s Glowtime” event wrapped up Monday with several upcoming products not even having been mentioned, much less launched. Some of these were not expected to debut, like new Macs and iPads, but others were supposed to be on the agenda, like a new Apple Watch SE.

Here’s what to look forward to at an October Apple event, plus the products that’ll likely come even later.

The most important day of Apple’s year comes Monday, September 9. But there’s no reason for you to spend the weekend wondering what’s on the agenda for the “It’s Glowtime” event — we can spill the beans now: iPhone 16, AirPods 4, Apple Watch Series 10 and more.

We also already know what’s not coming at the September event, like MacBooks. Read on for all the details.

Spotify users can no longer control the volume of Spotify Connect devices using their iPhone’s volume button. Instead, they must use the workaround: an in-app volume slider.

The company is making this change because Apple discontinued the technology behind this feature.

Sports fans can enjoy new features in the free Apple Sports iPhone app, some in time for football season and others coming soon, Apple said Thursday. The app launched earlier this year with an emphasis on simplicity to help fans easily track scores and stats.

Apple sent out invitations Monday for a press event on September 9. The unveiling of the iPhone 16 series should be the highlight of the “It’s Glowtime” event.

But that’s not all. Get ready for AirPods 4, Apple Watch Series 10 and Apple Watch SE 3 at Apple’s September event.

iCloud+ is Apple’s most successful service by a wide margin, according to an analysts’ report released Monday. Seems plenty of iPhone and Mac users are willing to pay for more than the 5GB of free storage available.

Adoption rates for the Mac-maker’s other services might surprise some people: A third of all Apple users subscribe to Apple TV+, for example.