Matching Wired’s leaked inside information to a T, Steve Jobs closed this year’s MacWorld keynote by unveiling the MacBook Air, the company’s first true subcompact since the PowerBook 2400. Weighing just 3 pounds and tapering from .76 inches down to an astonishing .16 inches, this is a dreambook. Absurdly light. Full 13.3 inch screen. Astonishing multi-touch trackpad with gestures borrowed form the iPhone. Available with SSD options. Starts at $1799.

Unfortunately, it’s not for everyone. I won’t be buying one, much as I would like to. Its processor is fairly slow, 1.6 Ghz or 1.8 Ghz. It is a Core 2 Duo, but not up to the kind of performance leap I want. The ram is soldered at 2 gigs. The hard drive is 80gigs or a 64 gig SSD. No other options. I want at least the storage of the biggest iPod classic, whose hard drive should fit in this thing. Its trim size is no different from the existing MacBook, which means a large bezel that just reminds how much more room could be used for a larger screen. This is perfectly set up as an executive’s stylish laptop for the web, watching rental movies from iTunes, and e-mail. Beyond that, it would mainly frustrate for what it won’t do. I guess I’ll be getting a MacBook Pro once the Penryn models (please have multi-touch, please have multi-touch) are announced. I guess we’ll continue without a true compact MacBook Pro.

Anyone up for it? It kind of seems like a MacBook that Steve Jobs would use — I don’t know how many others will.

Apple – MacBook Air

Tags: macbook, apple, macbook air, steve jobs, keynote

Our pals over at Wired Gadget Lab point us toward these humongous banners that Apple has positioned throughout Moscone Center for this year’s Macworld, reading “There’s something in the air.” (They’ll be live-blogging Tuesday — check it out!)

As you might expect, this has led to rampant speculation around the Internets, including the idea that Apple’s new ultra-light and -thin MacBook would adopt the surname “Air,” an idea popularized by the occasionally reliable and occasionally crazy 9to5Mac and MacRumors.

Everyone agrees, however, that this probably has something to do with wireless networking, either the arrival of WiMax on the Mac platform, or (more likely) the availability of HSDPA (3G) networks for new iPhones, true mobile broadband at last. I think the latter is much more likely, if only because the most enthusiastic proponent of WiMax is Motorola, and Steve Jobs absolutely hates Motorola.

After going back and forth, I’m making a very conservative forecast for this year’s Macworld. We’ll see Penryn-based MacBook Pros for sure, maybe Penryn MacBooks (could wait until February), Penryn iMacs, an announcement of new iPhones with more data and 3G (for delivery in the spring), and a thin-and-light MacBook Pro. But nothing with SSD, no multitouch for Mac, and no tabletMac. I think Apple has so many incremental upgrades to perform this time out that there won’t be much room for a huge, earth-shattering kaboom like last time around. I’m certainly hoping to be proven wrong, though.

I spent most of this last week at the Connecting ’07 conference in Nob Hill, San Francisco. It’s the biggest industrial design gathering in the entire world, and one thing really stuck out to me: HP’s really starting to develop some design game, and Apple’s once-market leading Mac designs are really starting to look creaky.

(Disclosure: Jump Associates works with HP, but not on the physical design of its products. We had nothing minimal involvement with the products I’m writing about here)

The Palo Alto giant’s design booth had some impressive hardware, from the giant Blackbird 002 Gaming PC down to the tiniest new iPaq handhelds (not a patch on the iPhone, but gaining ground on BlackBerry and Palm). Sticking out to me most, however, were HP’s current line of laptops. The Entertainment Notebooks with the imprint designs are what they are. I like them OK, and the new designs seem less fingerprint-intensive. But the new tablets out in the world are incredibly hot.

None more so that than the Compaq 2710, a 12.1-inch convertible laptop/tablet combination. It’s got a gorgeous brushed-metal finish, it’s 3.7 lbs, and it’s just an inch thick. The swivel action on the screen to tablet is smooth, and a magnet pulls the latch down. It basically works exactly like I want the rumored MacBook Thin to work — except that it requires a stylus and that it runs Windows.

This all points up a major consequence of Apple’s tremendous focus on the iPhone and the iPod family — the entire Mac line-up is looking dull. The iMac has a new look, but the overall form is unchanged from the version introduced in 2004. Other than the built-in iSight, the MacBook Pro line looks identical to the Aluminum PowerBooks brought out in 2003. The Mac Pro is virtually unchanged from the Power Mac G5 look introduced in 2003. The MacBook, beyond the addition of black as a color option and the widescreen, is very similar to the second-gen iBooks brought out in 2001. The Mac mini is literally unchanged since its introduction in 2005.

Steve Jobs made it clear years ago that Apple has locked in the computer models it wants to sell, refreshing them continually: Consumer Desktop, Consumer Notebook, Professional Desktop, Professional Notebook, and Mac mini. That doesn’t mean that Apple should focus its innovation efforts in other markets. Apple has never had a more powerful opportunity to carve out additional terrain in the executive notebook market. And Apple has nothing for executives who just want a small, light device good for e-mail, the web and presentation creation. The MacBook isn’t prefessional enough. The MacBook Pro is too big.

Worst of all, Apple has the best touch interface in the world on the iPhone and the iPod touch. Why on earth hasn’t it shown up in a computer yet. A mouse-replacement USB pad for the desktops and a multi-touch enabled convertible MacBook Touch tablet would kill and grow Apple’s markets. Throw in an SSD drive, and it would be the best travel computer ever.

Meanwhile, HP is gaining on Apple’s design lead and charting its own path. Anyone else tired of Apple products in just brushed-aluminum and white plastic? The iPod and iPhone lines are leading the way in their markets. Every Mac looks like it’s been around forever.

We’ve all seen Apple use the New York Times website to demonstrate the iPhone’s tremendous facility on the Internet. But the Times site works so well in part because the newspaper’s web page somewhat mimics the look of a real newspaper front page. What about the hundreds of terrible newspaper web pages that we read for local content?

Enter PressDisplay. The company takes the original layouts of newspapers and turns them into browseable web objects. And it’s now compatible with iPhone.

As you might expect, it’s optimized for crazy zooms, rotations and all of the other interactions that just make iPhone special. It is a commercial service, but it’s free through the end of August, so there’s really no better way to read the Washington Post or the San Francisco Chronicle on the train to work until then!