We’ve all seen Apple use the New York Times website to demonstrate the iPhone’s tremendous facility on the Internet. But the Times site works so well in part because the newspaper’s web page somewhat mimics the look of a real newspaper front page. What about the hundreds of terrible newspaper web pages that we read for local content?
Enter PressDisplay. The company takes the original layouts of newspapers and turns them into browseable web objects. And it’s now compatible with iPhone.
As you might expect, it’s optimized for crazy zooms, rotations and all of the other interactions that just make iPhone special. It is a commercial service, but it’s free through the end of August, so there’s really no better way to read the Washington Post or the San Francisco Chronicle on the train to work until then!
Pete Mortensen is a design strategist for consulting firm Jump Associates and the co-author of Wired to Care: How Companies Prosper When They Create Widespread Empathy, a book and blog that are significantly more interesting than you might initially think. Pete’s particular Apple avocations are both around design–interface and industrial. Follow him on Twitter!
