Several Apple ads from the past year won awards at the U.K.’s long-running Design and Art Direction awards. D&AD is a British educational charity that promotes excellence in design and advertising. In this year’s virtual-only awards, it gave various Pencils (the name of charity’s awards) to what it thinks are Apple’s best promotional spots of the year.
You can check out the prize-winners — including a 5-hour, 19-minute iPhone commercial — below.
A survey of customers in the UK hammers home Apple’s dominance when it comes to wireless in-ear headphones. According to a report by Counterpoint Research, 63% of respondents named Apple as a preferred brand when picking their next wireless in-ear headphones.
Apple trounced the competition that included Bose, Sony, the Apple-owned Beats, Samsung and others. While respondents were able to name multiple brands, the quantity of people who mentioned Apple makes clear just how much of a name Apple has carved out for itself in this market.
Stand All from Spigen is the new, ultra-affordable charging station that every desk needs. It tops up iPhone and Apple Watch (or AirPods and Apple Watch) simultaneously, and it’s a steal at under $20.
U.S. lawmakers want to talk to the CEOs of the biggest tech firms. And the heads of Amazon, Facebook and Google said they‘re willing to testify in the House of Representatives’s probe into antitrust activities. Apple, on the other hand, reportedly told Congress that it’s willing to send a senior executive, but stopped short of promising that would be CEO Tim Cook.
Apple’s “foldable” iPhone will use dual displays to get around the foldable screen problem that plagues other folding phones like Samsung’s beleaguered Galaxy Fold, claims Apple leaker Jon Prosser.
“The current prototype has two separate display panels on a hinge,” Prosser wrote in a tweet Monday. He claims the foldable iPhone prototype boasts “round, stainless steel edges like current iPhone 11 design” and features no notch. Instead, there is a “tiny forehead” on the outer display that houses the Face ID sensors.
Finding a lost iPhone isn’t too difficult if you own an Apple Watch. By simply tapping a button in Control Center, you can play a sound that will help you locate your mislaid device. It’s also possible to light up iPhone’s LED flash.
The trick can make it easier to find a lost iPhone in a dark room. This pro tip will show you how to use it.
In case you’re still not convinced you need an Apple Watch to go with your iPhone, Apple on Tuesday published a new webpage that reminds visitors how powerful the two can be together.
The page highlights some of Apple Watch’s best features, like the ability to take calls, reply to messages, act as a remote for iPhone’s camera, and its ability to track your heart rate and all your workouts.
The iPhone 12 isn’t out yet, but already the supply chain is working to develop new OLED screens for next year’s premium iPhones, according to a Friday report from Digitimes.
The screens reportedly will be made with a special low-temperature polycrystalline oxide (LTPO) backplane technology. This could allow Apple to offer screens with a more dynamic refresh rate that consumed less power.
The CEO of chipmaker Broadcom said on Thursday an unnamed “North American mobile phone customer” won‘t be introducing a “next-generation phone” in the third quarter of this year, as it normally does. The release will occur in the fourth quarter instead.
This statement from Hock Tan is being widely interpreted to mean this iPhone component supplier doesn’t expect the next iOS handset to debut in September, the usual month.
A concept artist proposes Apple make a sliding iPhone, not a folding one. The iPhone Slide Pro boasts a second touchscreen that hides behind the primary one.
Watch a video of the concept device in action: