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Here’s another clue that Apple’s ‘One More Thing’ is new Macs

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Steve Jobs’ estate triumphs in battle over SteveJobs.com
Steve Jobs announced a dramatically changed MacBook as a “one more thing” before. And Apple might do so again.
Photo: Kazuhiro Shiozawa/Flickr CC

By calling its November product-launch event “One More Thing,” Apple seems to be dropping a hint that history is about to repeat itself.

Way back at Macworld 2006, then-CEO Steve Jobs introduced a MacBook that set a new course for Apple. This came as a “one more thing” addition at the end of his keynote. Something like that might be about to happen again.

Get ready for Apple Silicon Mac at ‘One More Thing’ event

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Apple Silicon Macs are likely too be the stars of the
Here come those Apple Silicon Macs.
Graphic: Apple

Apple sent out invites on Monday to an unprecedented third product launch event. This will almost certainly be the debut of Macs running Apple Silicon, the company’s own processors.

Titled “One More Thing,” the November event is scheduled for 10 a.m. PST on Tuesday, November 10.

Apple may have underestimated the popularity of iPhone 12 Pro

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iphone12
iPhone 12 Pro could be a lot more popular than even Apple expected.
Photo: Donel Bagrov

Apple was seemingly banking on the iPhone 12 being its most popular new handset this year. But it appears the company may have underestimated just how popular the new iPhone 12 Pro is with users.

According to Digitimes, Apple is ramping up orders for the LiDAR Scanner exclusive to the iPhone 12 Pro and 12 Pro Max models.

Apple could introduce 1TB iPhone storage option

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iPhone 12 Pro in Pacific blue
You can never have enough storage!
Photo: Apple

According to Apple leaker Jon Prosser, Apple could almost double the storage of its current top-of-the-range iPhone — by introducing the first 1TB iPhone.

At present, Apple’s maximum iPhone storage option tops out at 512GB. The storage for Apple’s top iPhones has been capped at this figure for the past three years since the iPhone XS and XS Max. This year, the base option of the iPhone 12 Pro was doubled to 128GB from the minimum 64GB of the iPhone 11 Pro.

Apple earnings: Can iPad and Mac pick up the iPhone slack again?

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Apple earnings Q4 2020 will likely come down to iPad and Mac demand.
iPhone sales were likely weak last quarter so Apple earnings will depend a lot on Mac and iPad.
Photo: Cult of Mac

Weak iPhone sales likely pulled down Apple earnings in its last financial quarter. But the COVID-19 pandemic almost certainly pushed up demand for iPad and Mac. Still, total revenue is expected to be down slightly.

We’ll find out for sure Thursday when Cupertino announces its financial results from the July-through-September period.

Despite strong iPhone 12 preorders in India, Apple remains a bit player

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The iPhone 12 mini and iPhone 12 price is now the same for all the top US telecoms.
Despite no 5G, the iPhone 12 is selling well in India.
Photo: Apple

Preorders for the iPhone 12 and 12 Pro are “super high” in India, largely thanks to authorized resellers offering good trade-in deals and monthly installment payments, according to a report published Wednesday.

Apple doesn’t reveal iPhone sales figures anymore. That means Apple watchers must be on the lookout for other early signs to indicate how well new iPhones are doing. In India, at least, that appears to be pretty darn well for iPhone 12.

Apple could build its own search engine alternative to Google on iPhone

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Apple search
Coming to an iPhone near you?
Photo: Cult of Mac

Apple could be working on a search engine of its own to replace Google on iOS devices, unnamed sources tell the Financial Times.

This could be linked to the current Justice Department antitrust suit probing the way Google pays to be the standard search engine on iOS.

Samsung rumored to drop earbuds and charger from next phone after mocking Apple

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Samsung ad
But for how much longer?
Photo: Samsung

Samsung immediately mocked Apple when the company elected not to include EarPods and a charger with the iPhone 12. So of course rumors now suggest Samsung may follow suit by ditching a charger and earphones from its forthcoming Galaxy S21 box.

Samsung has not confirmed that this will be the case. But according to SamMobile, some observers think Samsung will leave out a charger and earbuds from its new handset. Others think Samsung might get rid of only the earphones.

Apple reminds iPhone 12 customers of all the ways they can buy devices

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There are plenty of ways to buy a new iPhone or iPad, either online or in stores, including new Shopping Sessions.
There are plenty of ways to buy a new iPhone or iPad, including new Shopping Sessions.
Photo: Apple

Thanks to COVID-19, the idea of queuing up for an iPhone, huddling up with other people eager to get their hands on the latest Apple smartphone, seems like the stuff of another lifetime in 2020.

To ensure that as many people as possible can get the iPhone 12, 12 Pro or iPad Air 4 when they launch this week, Apple’s issued a press release Wednesday detailing the myriad ways would-be customers can give the company their hard-earned cash.