Great (and totally horrifying) story of customer service gone awry up at SFist yesterday. The writer in question had a PowerBook completely melt down and went to the San Francisco Apple Store only to be awarded a free MacBook Pro — which was shipped to CompUSA. No, really.

Yet, somehow we knew there would be at least one more hurdle before our computer woes had been resolved. Thank you, Fed Ex, for mistaking the number 760 Market (our s.o.’s office building — stalkers take note) for 750 Market, which happens to be CompUSA. Luckily, we were able to track down the package and obtain it from Scott, the sales manager at CompUSA, who not-so-subtly scolded us for not buying the computer through CompUSA.

Wow. That totally puts my worst Genius Bar story to shame, which was getting a free hard drive replacement in a PowerBook, but then having the video cable get crimped in the process, leading to spontaneous black-outs — and then losing the computer temporarily.

Anyone else had bad experiences with Apple Customer Care to balance all the good ones we’ve all had?

Feast your eyes, folks. Who likes the Z-Car? Woz likes the Z-car! Because it’s AWESOME!

Via Epicenter

Very cool post up at Apple 2.0 right now about the connection between press attention and Apple’s marketing efforts. Essentially, as Leander has argued before, the company lays off the advertising a little bit when interest is high. Phil at Apple 2.0 decided to see if Apple then pumps it back up again when things tail off. None-too-surprisingly, press hits about the iPhone are way down from two months ago. Last week, after the company rolled out “All These Years” and “All the Parts,” the volume of iPhone stories went up again.

Check it out, it’s great.

Apple’s new iMac has one of the coolest, thinnest keyboards ever released. How does it stack up to where the company came from? Blake Patterson set to find out, shooting a fascinating set of other keyboards next to it for comparison, including the Newton, the Lisa (seen above) and the NeXT keyboards.

Very nice.

Via Daring Fireball

Apple killed iMovie. That’s all there is to say about it. While most of the upgrades to iLife and, especially, iWork 08 have been warmly welcomed, the once-venerable consumer application landed with a resounding thud.

You might expect, given the numbering, that iMovie 08 might be an upgrade to iMovie 06 HD, which was a very mature digital video editing suite with fantastic soundtrack capabilities, brilliant iDVD integration and an intuitive timeline for keeping track of overall progress.

But no, it’s actually a completely new application, and it throws virtually all of the great mindshare iMovie once had away. Someone at Apple decided it would be cool to make video editing more like photo library management. Which might be true. What this means in practice is that the program is great at insanely rapid video editing. Find your clips, make a sequence, go.

Which is fine, if speed is your main concern. Otherwise, it’s a significant downgrade. David Pogue probably has the best round-up of what’s wrong with the new program, but it’s too big a list to capture here. Essentially, they got rid of everything, even black-and-white video. Or even the ability to import iMovie 06 projects intact. For very good reason, the older version is still available as a free download. Incredibly, the new program has much higher system requirements than its (nominal) predecessor.

What do you think? Is anyone really enjoying iMovie 08?

Oh, Woz. We could forgive all the Segway polo. And the US Festivals. Even the interviews hyping iWoz. But dating Kathy Griffin? Really?

While I’m sure the stand-up comic and star of “My Life on the D-List” has a hidden interesting side that she’s never shown in any of her acting or comedy, she just doesn’t seem like your type. Then again, since I hear you met her after one of her shows, you must share a sense of humor. If you leverage that into a new Bay Area dial-a-joke service like you had back in the day, maybe all will be forgiven.

Via Perez Hilton

Technorati Tags: kathy griffin, d-list, woz

Gather ’round, children. And let me tell you of a time before the consumer Internet. Before the iPod. And, if you can believe it, even before the iPhone. Yes, I speak of 1984. When the original Mac was the state of the art, and my favorite TV show was Sesame Street (not that this has changed).

I recently managed to acquire the very first issue of MacWorld magazine, published in February 1984. Though it sells on eBay for up to $100 a copy, I’ll be bringing you hilarious content from Mac fandom past for free. It features many wonders, including an art gallery of MacPaint creations, an interview with Bill Gates where he calls the Mac a classic, and even a feature on the incredible WYSIWIG technology that will allow print-outs on the Apple ImageWriter to look just like the screen output (you must see that one to believe it).

But before I start to dive too far into the issue (which will show up over the course of several days and posts), I will start with the most horrifying ad in MacIntosh history. Click through — if you dare!

Technorati Tags: ad, humor, macworld

The iPhone is already a reasonably mature product. Despite persistent reports of dead zones on screens and lots of requests for the landscape keyboard outside of Safari, the real interest is with what Apple can do in software next.

That’s the genius of the iPhone model. Apple created an endlessly flexible interface that can be updated and modified strictly in software. They’ve also made a mostly menu-free system that keeps iPhone apps relatively flat. It’s quite a paradigm shift from the hierarchies we’re now used to in our PCs.

PhillRyu has done a great job synthesizing his thoughts on where Apple should be headed next with iPhone software. My favorite is above, iMovie for iPhone. I don’t know if I can possibly think of a more perfect concept. Fingers crossed, eh?

Via Digg.

Friends, Mac-Heads, Clarismen, lend me your ears; I come to bury AppleWorks, not to praise him; the spreadsheets that men do live after them, the oft-interminable crashes shake down to the bones. So let it be with iWork.

Surprising few who were paying attention, Apple officially killed of its former office suite, AppleWorks, with the introduction of Numbers, a spreadsheet program that completes the new iWork trifecta. The writing’s been on the wall for a long time. iWork was introduced in 2005, and I don’t think AppleWorks has been updated at all since mid-2002. Essentially, they got to Carbon OS X compliance and went no further.

Though it never served as a solid suite for OS X, I do have some affection for AppleWorks, which I first came to know as Clarisworks in about 1993 on my dad’s PowerBook 140. I’m not sure I can count the number of short stories and novels I started and abandoned in that little program, not to mention the dreadful book covers I mocked up in those days.

ClarisWorks was great in the mid-1990s, because it didn’t try to do too much. It was a solid little program that would let you do what you wanted to without trying to make you do things you didn’t. Claris never developed a talking paper clip assistant, for example. The spreadsheet program couldn’t make web pages, and the presentation mode was modest in the extreme.

There’s a lesson there, I’m quite sure. Software has never been more bloated, and Apple itself is as guilty as anyone. Aesthetics are lovely, sure, but when are we going to go about creating programs that strictly make us more functional again? We’ve been at about the same place for years. What’s the next level?

R.I.P. AppleWorks. You served well, and you went as far as you could go and no further. Godspeed.

Image from Telephone Tribute

With Apple on top of the market, it can be easy to forget that Steves Jobs and Wozniak first collaborated on an illegal project, making blue boxes to place illegal long-distance phone calls — phone phreaking. One of their biggest inspirations, according to Woz’s autobiography, “iWoz,” was Joe Engressia, who legally changed his name to Joybubbles.

A student at the University of South Florida in the late 1960s, he was given the nickname “Whistler” due to his ability to place free long-distance phone calls with his whistle. He was disciplined by the University early on, but after graduating his studies in philosophy and moving to Tennessee, law enforcement raided his house; he was charged with malicious mischief and given a suspended sentence and quickly abandoned phreaking, although was able to whistle 2600 hertz throughout his life.

Joybubbles lived a tragic life, as you can read in his Wikipedia entry. Still he had a profound impact on the early days of Apple. This Esquire story, featuring Captain Crunch and Joybubbles, changed consumer electronics history by inspiring the Steves. Rest in peace.

Via Boingboing

Flickr User vaughn235 shared his loving clay rendering of the iPhone today (including box and dock, after the jump!). This is easily my favorite tribute to the iPhone yet. Way more impressive than a cake. Or maybe just different enough.

Via BoingBoing

It’s a minor triumph of Apple’s that all AT&T plans for the iPhone include unlimited data services. After all, Blackberries and Treos alike have spendy access plans that dramatically increase their cost of use.

But as Justine Ezarik (a designer based in Pittsburgh known as iJustine who is also a “lifecaster” on Justin.tv) learned recently, AT&T still has a very old-world view of billing for data services. The company broke out as a line item every data transfer her iPhone made, including 30,000 texts, most of which come up as a huge series of $0.00 transactions. The total heft to the package? 300 pages. And it shipped in a box, which can’t have been cheap, even leaving aside the environmental impact of a few hundred thousand folks getting extra-big bills printed on paper.

In response, Justine has put up a marvelous iPhone ad parody that you can view above via YouTube. The message is clear: Get eBilling, and someone talk to AT&T about the way they manage billing for data!

Via Apple 2.0

Nintendo owns the portable gaming market. They have since they created it with Game & Watch in the mid-’80s and then revolutionized it with Game Boy in 1989. Many challengers have risen and fallen over the 18 years since.

But as I predicted the day the iPhone was released, a reckoning is due between Apple and Nintendo in the coming years. As GigaOM reported today, Nintendo has filed a patent for a tilt-sensitive handheld console (a perfect companion to the motion-based Wii). Meanwhile, the New York Times claims Apple is stealthily adding game functions to the iPhone. There’s nothing stealthy about it. You create a portable device capable of gorgeous graphics, pristine audio and driven by a multitouch interface, you’re already there in the first place.

Let’s go back to the prediction from Jan. 9, shall we?

And multi-touch in iPhone is significantly more flexible — it’s made to interpret complex gestures with more than one point of input. There are a number of DS games that could easily be adapted, and it’s just made to host a new rhythm or music game that would require drumming two spots at once. It’s not a threat to the DS, because its price-point is so much higher. It is a threat to crappy games for cell phones, which often cost $6 and suck.

More interestingly, this could begin to threaten Nintendo down the road. The iPhone and its interface are extremely high-end today. By the end of the year, Apple could replace its traditional high-end iPod with one driven by the new iPhone interface and screen and offer it for the same price those iPods sell for today — and even boost the hard drive size, too. Suddenly, you have the world’s premiere media player and rising games star in a $250 package. That beats the PSP any day and hounds the DS tomorrow.

Sounds good. Anything else?

That’s my prediction of the day: As the iPhone seizes the high-end of Apple’s consumer electronics products, the iPod becomes the ultimate PSP-killer, with an interface the DS can’t quite match without the need for a stylus. Tell me you wouldn’t buy that. I dare you.

I’m sorry. Sometimes the smug just gets everywhere.

Following the brief Apple Event last week where Steve Jobs rolled out new iMacs, iLife and iWork, the entire executive committee took a rare press conference. Though the attendant press peppered Steve and co. with good questions, one stood out for its ineptitude. Bob Keefe of Cox Newspapers, asked Apple why Macs don’t carry the “Intel Inside” stickers. No, really.

Steve, of course, replied that Apple likes its own stickers better, which is the best possible answer, given the circumstances. MacWorld has the full audio of the question and the half-laughed response to Keefe. It’s definitely worth it just for the reception of Steve’s answer.

And now we’ve seen where Keefe was going with his line of questioning. He wrote a trend story, published yesterday, that tried to link Apple’s disinterest in Intel Inside to an overall decline in the program. Which, to be frank, is really reaching. Especially since one of his pieces of evidence is that AMD chips are popular now and that Dell and HP have ad campaigns that aren’t solely focused on the use of Intel chips. Not to mention that Dell and HP are both moving in a strategic design direction that emphasizes their brands, not those of their suppliers.

Still, it does say something about how far outside the realm of typical business reporters Apple’s strategies are that people still might not understand the whole notion of a nice, clean design after all this time. And really, the question is barely different from asking, “Why isn’t the battery on the iPhone user-replaceable?” or “Why can’t I get third-party MagSafe power adapters?” Quite simply, Apple thinks it’s better this way. More attractive, maybe easier, and certainly more controlled. Apple loves it’s partners. But let’s face it — this is all about Apple and always has been.

No outside stickers need apply.

Via MacUser

Sorry for the inactivity over the last week, everyone. A lot of traveling for work, coupled with a massive layover in Kentucky, has kept me from blogging. I’ve got  a lot in the works, including an overview (and gentle mockery) of the first-ever issue of MacWorld from February 1984, featuring a profile of Mac fan Bill Gates (yes, I’m serious).

For now, though, enjoy some of the top stories from the week’s absence:

The new iMac — totally disassembled. [Kodawarisan]
First Review of iWork Numbers [MacWorld]
Woz Funds HotSwap.com [Reuters]
Apple Files New Patent For Multitouch on Laptops [Gizmodo]
What’s Behind Apple’s iWork? [BusinessWeek]
Guy Creates Fake iPhone From Scratch (But Leaves Out YouTube Icon) [Gizmodo]
iPhone Video-Conferencing With Mirrors [MacDaddyWorld]

And we’re off to the races. Despite Apple’s interest in restricting iPhone development to themselves and trusted third-parties like Google, clever programmers have delivered native software for the device — including an addictive-looking game called “Lights Off,” released today by Delicious Monster.

It’s a standard puzzle-game — tap the buttons to turn out all the lights in the 5×5 grid — but the presentation is very slick, and the iPhone interface alone makes it more compelling than it would be on OS X for Mac.

As with all unsupported iPhone software, it takes some warranty-voiding mojo to make “Lights Off” install, but the app’s creators, Lucas Newman and Adam Betts, helpfully include full instructions:

Installing third-party applications on your iPhone is not for the faint of heart. For more in depth instructions on iPhone modifications, look at the iPhone Dev Wiki.

1. Download iActivator and use it to “perform jailbreak” on your iPhone to allow access to the entire filesystem, which is necessary to upload applications.

2. Use iPHUC to upload Lights Off.app to the Applications folder on your iPhone.

3. Install SSH (or the alternate version) on your iPhone, and run the command: chmod +x “/Applications/Lights Off.app/LightsOff”

Not for the faint of heart, as you can see. But still: Blinking lights! Blinking lights and the satisfaction of walking on forbidden ground!

Via Daring Fireball.

Some months ago, the Internet was abuzz with the news that Apple had killed the Mac mini. Except that Apple hadn’t — the littlest Mac was still on sale, even if it’s tech was starting to look a bit long in the tooth. The site that started the rumor, AppleInsider, posted a comment stating full confidence that the Mac mini was going to kick any second.

Except it hasn’t — Apple quietly updated the product to current Core2 Duo processors. You can even get a Mac mini with a 2Ghz chip, which seems pretty far from a DOA product. Despite abundant evidence that the Mac mini has been a consistent seller for Apple, and that the line won’t get killed any more than today’s new iMacs “killed” the product line they replaced, AppleInsider still claims that the Mac mini will die real soon now.

While AppleInsider remains confident that Apple ultimately intends to phase out the diminutive Mac, the Cupertino-based firm quietly updated existing models with faster processors on Tuesday.

Well, of course Apple will ultimately phase out the Mac mini. But it won’t be a sudden pulling of the plug on a laggard product line. It will be the gentle retirement of a successful run of years. They’re flailing for hype. Nothing to see here.

Everyone who joking referred to the keynote Steve Jobs gave in January as the critical moment of the iPhoneWorld conference just got a lot more ammunition, as a large number of Mac-related expected announcements that never surfaced back then just dropped together: Sexy aluminum, thin, iMacs; a new version of iLife; a new version of iWork; and some new features for .Mac. A random August product launch is the new MacWorld.

Many of the rumor-mongers were right on the money about the iMacs. They’re thin as could be, they use the exact keyboard that leaked to the web the other week, and their fronts recall almost exactly the back face of the iPhone. It’s a clever design move, extending the iMac as big brother of the iPod metaphor to a new iMac as big brother to the iPhone. That said, it’s hard to describe these as being a radical leap forward. They’re virtually the same design as the last generation, only thinner, hotter, faster. The desktop market is ripe for disruption.

The additions to iLife are similarly unexciting. As excited as I am that iPhoto now has event-organized cataloging, and the Magic GarageBand feature that can turn music played on a guitar into a trumpet or otherwise. But the new Web Gallery features on .Mac aren’t that different from what came before — they’re just much more appealing and creative than what came before. Definitely not a big enough shift.

iWork has finally been fleshed out into a real office suite, offering Numbers, a spreadsheet program that has been rumored at least since Columbus landed in the Caribbean. It looks very appealing, and I think I’m finally going to invest in it. I love Keynote, and Pages looks improved (hey, Apple realized that people want to write, not just lay out text!).

Edited to correct my obvious typo. The more I think about this, the more it makes sense. This would be the perfect platform to introduce a radical mouse replacement for — like a huge trackpad with multitouch. The design language screams multitouch. Curiouser and curiouser.

Original Post: Interesting bit of speculation over at Gizmodo today about the new iMacs we’re all expecting hear about tomorrow. It’s all summed up in the picture they mocked up above. Basically, if the last generation of iMacs was made to look like the big brother of the iPod, why shouldn’t generation tie into Apple’s new top-of-the-line portable lifestyle device the iPhone?

Back when Apple introduced the first Intel iMacs in January 2006, I was quite surprised that the company maintained the identical form factors from the the final PowerPC iMacs, which were only three months old at the time. Thinking about it more, however, it made perfect sense. Apple was deliberately designing to emphasize the reliability of the new technologies. Now that the Intel Macs are runaway hits, it’s time to emphasize the benefits of connecting an iPhone to an iMac. A perfect design strategy.

I wouldn’t buy one, but it’s a lot more credible than the Apple Cinema Display knock-offs people are passing off as iMac shots in this rumor cycle.

This viral video is too meta to be believed. It stars Randi Jayne, the sister of Facebook founder Mark Zuckerberg and David Prager, COO of online TV channel Revision3, which hosts the Diggnation show, and the video’s about an Apple product. It’s like a Silicon Valley intermarriage.

It’s still pretty funny, though. Especially if you’re into parodies of “Freak Like Me.

Via Apple 2.0

The “leaked” pics of a new iMac making the rounds are clearly a Photoshop fake made from images of Apple’s Cinema Displays taken from Apple’s website. See below.
The color also screams fake.

A new iMac is rumored to be introduced by Steve Jobs at a special event at Apple HQ on Tuesday — and everyone is hoping for a redesign. But Apple’s consumer machines do not come with metallic finishes. That’s reserved for the “pro” level machines. If the iMac has a new case, it will be made of plastic and will come in black, white or maybe other fruity colors.

The Fake:

From Apple’s website:

.

Pic: Forbes.

Fake Steve has been outed by (of all publications) the New York Times, and turns out he’s Dan Lyons, a senior editor at Forbes. Here’s the story: A Mystery Solved: ‘Fake Steve’ Is an Editor

“Mr. Lyons said he invented the Fake Steve character last year, when a small group of chief executives turned bloggers attracted some media attention. He noticed that they rarely spoke candidly. “I thought, wouldn’t it be funny if a C.E.O. kept a blog that really told you what he thought? That was the gist of it.”

Ironically, Lyons was the author of a Forbes hit piece on blogs last year, called Attack of the Blogs. It begins: “Web logs are the prized platform of an online lynch mob spouting liberty but spewing lies, libel and invective.”

Of course, libel, lies and invective is what makes Fake Steve fun, but a lot of it was aimed at his fellow journalists. It was pretty clear Fake Steve was a journalist or editor — given all the pops he made at fellow Silicon Valley scribblers. He called Gawker publisher Nick Denton a “macrocephalic sodomite” (Denton is gay and has a large head).

Now that he’s been outed, it’s going to be pretty uncomfortable for him running into his targets.

UPDATE: Fake Steve has just posted his won entry about the Times story. He’s glad he was busted by the Times and not Valleywag, which has been on the hunt for months. Fake Steve writes:

“One bright side is that at least I was busted by the Times and not Valleywag. I really, really enjoyed seeing those guys keep guessing wrong. For six months Dr. Evil and Mr. Bigglesworth put their big brains together and couldn’t come up with the answer. Guy from the Times did it in a week. So much for the trope about smarty-pants bloggers disrupting old media. Brilliant. My only regret is that we didn’t get a chance to see Bigglesworth take a few more swings and misses.”

Caution: What you don’t know about this post could cause your children to develop psychic powers and revive the dead — with stolen iPods! Also: Alarmism in television news magazines: Are you safe? More importantly, is your cat?

Everyone must watch or read the transcript of Dateline NBC‘s howlingly funny special “\to catch_an i-Jacker” (I swear I didn’t make up any of the odd formatting in the above title, which, um…reminds me of a certain Daily Show segment…). Apparently, the investigative crew was shocked — SHOCKED! — to learn that iPods occasionally get stolen. And worse, sometimes other things get stolen, too!

In Los Angeles, robberies of iPods and other gadgets shot up 34 percent last year.

To make sure iPods don’t kill your children, please click through, and don’t stop until the part where the reporters use a sexual predator tactic in order to catch a thief. No, seriously. You have to see this.

According to The Register, a Microsoft employee who made this hilarious Zune parody ad (featuring his boss, Monkey Boy Steve Ballmer) was fired for his trouble.

Via Fake Steve

With all the hubbub surrounding the release of the iPhone (can you believe it’s been more than a month already?), Apple’s introduction of miniature Apple Stores inside of Best Buys kind of flew under the radar. Which is kind of odd, because the Best Buy mini-stores represent Apple’s resurgence more than almost anything else that’s happened in Steve Jobs’s tenure.

After all, in the 1990s, Best Buy did such a terrible job selling Macs that Apple pulled is products out of the entire chain, focusing on CompUSA and Internet sales. Now, almost 10 years later, Apple returns on its own terms.

I checked out the Apple mini-store in the Best Buy in Santa Rosa, California on Saturday night, where I took a couple of photos. It’s an interesting set-up, all-in-all. Very consumer-focused, which makes sense, but I was surprised that Apple isn’t selling any Mac Pros at Best Buy at all. It’s MacBooks (and Pros), iMacs, and nothing else. The entire display centers on computers — not on iPods, let alone iPhones, which aren’t stocked at Best Buy at all. A very interesting positioning all around — given that it’s the iPod and its accessories that brought Apple back into most retail stores.

Macs star, and it’s about time. Click through the jump for another image from the store.