Apple is known for its tight control of the message, so the announcement that Apple will release its fourth-quarter financial results has the media in high anticipation. With a company threatening to knock energy giant Exxon off the S&P 500 leaderboard, potential questions are not hard to find.
The iPad is heralded as the “fastest selling electronic device in history” and the Cupertino, Calif. company sold 100,000 iPhone 4s in the first four days in China. Little wonder then that analysts like BMO Capital’s Keith Bachman keeps raising forecasts for the September quarter. Wednesday, Bachman forecast 11.5 million handsets were sold in September, up from his previously-expected 10.4 million. However, that increase may be too tepid. Apple could sell more than 12 million iPhones in the three-month period, the analyst suggests.
Although Apple had little to say in the midst of the so-called ‘Antennagate‘ hoopla, the frenzy of reports of signal trouble and the company’s response will likely be a subject when the firm’s executives face the media. How much did the problem hurt Apple?
