While cellphones have come a long way in a very short time — from the Wall Street bricks of the 1980s, to the gorgeous iPhone 6 devices of today — a new article from Wired argues that innovation takes place much more slowly in watch land: something that could spell trouble for Apple.
With insights from watch and clock historian Alexis McCrossen, the article notes that attempts to reinvent the watch have historically proven difficult, with a key example being the world’s very first electronic watch: the $2,100 Pulsar 1 from 1972.
Despite there being “very similar hopes to those swirling around the Apple Watch” the article points out that “a decade later, most watch-buyers were still expecting the same kind of analog features they’d wanted for years.”