Apple’s not exactly hurting for press coverage these days. There was a time, though, when the company was desperate for any bit of publicity it could drum up. That time was February 1977, when The Apple Computer Company spoke to Kilobaud magazine for a multi-page feature article.
I don’t know whether my favorite bit of the resulting article is the crowing about 10 Apple computers selling in three weeks (the iPhone 6 and 6 Plus sold 10 million in their opening weekend) or Steve Jobs not yet mastering the art of selling by admitting the machine “is not for everybody,” but it makes for fun reading nonetheless.

