Some online content makes its mark online. Other content never gets noticed. The reasons can seem like black magic, but it’s actually more like a science. And in actuality, it needs a little nudging from companies like Marketing Heaven to kickstart the business. That means anyone who is growing a brand, promoting a message, or creating content online can benefit from understanding social media marketing.

Samsung is about to unwrap its new Galaxy Note 8 at an event in New York City. This is the device that will be giving iPhone 8 a run for its money this fall, while hoping to convince Samsung fans that last year’s Note 7 fiasco was nothing more than a minor hiccup.

You can tune in and watch the whole thing live right here.

App stores that take a 30 percent chunk of developers’ earnings are parasites, according to Tim Sweeney, CEO of Epic Games.

“The system is pretty unfair at the moment,” Sweeney said during a keynote speech on the future of graphics and games development in the U.K. “These app stores take 30 percent of your revenue for distribution … That’s strange because MasterCard, Visa and other companies that handle transactions take 2 percent or 3 percent of the revenue…. So they’re pocketing a huge amount of profit from your order – and they aren’t really doing much to help us anymore.”

Apple’s secretive “Project Titan” self-driving car project has reportedly switched gears, transforming into an effort to build a self-driving shuttle bus. Called Palo Alto to Infinite Loop, or PAIL, the shuttle would carry Apple employees between buildings.

The project may serve as a test bed for Apple’s autonomous car research. But a customer-focused vehicle built by Apple is for now reportedly out of the question. Instead, Apple’s self-driving technology will likely be used by other carmakers eventually.

According to a report circulating on Chinese social media, the new iPhone 8 will come in 64 GB, 256 GB, and — for the first time — a new high-end 512 GB storage option.

To mark the release of two new episodes of Carpool Karaoke: The Series, Apple has released trailers showing what viewers can expect from next week’s installments. The episodes in question will pair Queen Latifah and Jada Pinkett Smith, and Miley Cyrus and the rest of the Cyrus clan.

Check the ads out below.

Taking to the skies with a DJI drone for some aerial photography is getting cheaper than ever this week now that the company just revealed it’s hosting a big back-to-school promo.

Mail app on iOS has a built-in unsubscribe feature that works great. Just a couple of clicks and Mail will attempt to remove you from unwanted future correspondence. But even that method is slow compared to the no-click unsubscribe method that we’ll share with you today.

You know how the Lightning cable that plugs into your iDevice has a USB plug on the other end? That’s because the Lightning port is a kind of fancy USB port itself. You already know that you can in plug a keyboard, or an audio interface, or a camera, using Apple’s Lightning to USB Camera Adapter. But did you know that you can plug in all of those at once? That’s right — by using a powered USB hub, you can hook up as many accessories as you like to your iPad at once. If you ever use your iPad to work at your desk, with a keyboard, then you can use this tip to build your own iPad docking station.

The latest iOS 11 beta just revealed what it will be like to set up a HomePod, Apple’s new smart speaker coming later this year.

Pairing HomePod with your iPhone will be quite similar to the AirPods setup routine, based on leaked screenshots of the process. If the leak is accurate, you’ll only be able to set up the speaker using an iPhone or iPad.

The debate over whether the iPhone 8 will come with Touch ID has just been reignited thanks to a new video that allegedly shows off some of the devices new features.

A video of an alleged iPhone with Touch ID in the back surfaced on the Chinese microblogging site Weibo today. Although details in the video are hard to make out, it appears to show someone testing the Touch ID sensor during the Q&A process.

Take a look:

Our Macs serve a lot of purposes, and maybe the most common is as a writing tool. Whether for emails or Facebook posts, articles or books, the computer is our go to for turning thoughts and ideas into text.

Spark, one of the finest third-party email clients for Mac and iOS, just got a big update that will ensure you never forget another important task.

The app, developed by the terrific team at Readdle, now boasts seamless integrations for popular reminders apps like Todoist, Wunderlist, Things, and even Apple’s own Reminders app.

A video game co-created by Apple founders Steve Wozniak and Steve Jobs is at the center of a lawsuit between Atari and confectionary company Nestlé, concerning an ad which screened in the U.K.

The 30-second advert was intended to promote Kit Kat, a chocolate bar made by Nestlé in the United Kingdom (in the U.S. it is manufactured by the Hershey Company). It showed a modified, unlicensed version of the 1975 Atari game Breakout — only with chocolate instead of bricks.

And Atari’s none too happy about it!

Walmart’s new Vudu app for Apple TV is now available to download from the tvOS App Store.

It provides access to over 100,000 movies and TV shows, and lets you stream your UltraViolet Blu-rays at no extra cost — providing they’re in the Vudu library. But it comes with some annoying limitations.

The most exciting component Apple will pack into iPhone 8 has supposedly leaked out early. The module pictured above is what will allegedly provide the tenth-anniversary iPhone with impressive facial recognition capabilities that could one day replace Touch ID.

Shipping times for AirPods have finally fallen below one month. In most countries, the wait has been reduced to just two to three weeks when ordering from the Apple online store, which is the lowest it has been since the earphones made their debut last December.

Telltale’s episodic point-and-click adventure game Batman: The Enemy Within has finally gotten a release date on iOS.

Episodes one and two of the sequel to 2016’s Batman: The Telltale Series will land in the iOS App Store on September 26. Episode one of the five-part series was released on consoles and PC in early August, but mobile gamers must wait a bit to get their hands on the new title.

In the meantime, check out the Batman: The Enemy Within trailer below.

It’s easy to think that the constant leaks about upcoming Apple products started during the age of Cupertino-obsessed blogs like, well, the one you’re reading right now. However, a recently digitized news report from February 1988 — concerning a “Macintosh Portable” leak — serves as a reminder that Apple rumors have been around for a long time.

Check out the vintage report, from a San Francisco news station, below.

Don’t expect Android phones to be able to match the upcoming iPhone’s 3D sensing technology any year soon.

According to a new report from KGI Securities analyst Ming-Chi Kuo, Apple competitor Qualcomm is working on its own 3D sensing tech, but it’s at least two years behind. And handset-makers aren’t in a rush to embrace it quite yet.

The Roland GO MIXER is a little box that improves the audio on your movies. Aimed mostly at musicians, but usable by anyone with a microphone and the need to shoot a video, the little Lightning-powered box hooks together all your musical instruments and mixes them, live, before sending the audio to your iPhone (or Android device).

References to a new Apple TV device have been discovered in the latest beta for tvOS 11, which could indicate that the new set top box is close to a possible launch.

Developers have been combing through the files in tvOS 11 beta 7 after Apple released it this morning it alongside new iOS 11 and macOS High Sierra betas. While the beta doesn’t come with any major new features, one developer discovered it contains some hints about the long-rumored 4K Apple TV.

This post is brought to you by Tenorshare, maker of ReiBoot.

When your iOS device fails to start up, you’ve got choices. You could sit around weeping like a little baby. Or you could schlep it to the nearest Genius Bar. Or you could make the smart move: You could try to fix it yourself with free iOS recovery software like ReiBoot.

Development of iOS 11 appears to be nearing the finish line, as Apple seeded a fresh new beta for its big update of the software that powers iPhones and iPads.

iOS 11 beta 7, along with new betas for macOS High Sierra and tvOS 11, are now available to registered developers. They bring a bunch of new bug fixes and performance improvements to the operating systems, which are expected to be released to the public later this fall.

Apple is often criticized for its strict App Store guidelines that prevent all kinds of titles from being approved. But the state of the Windows Store proves strict guidelines are a necessity.

Microsoft’s marketplace is currently littered with apps that allow users to illegally stream movies and TV shows for free. There’s also a range of titles that provide access to pirated music.