Although we don’t know exactly when Apple will release the iPhone 5, one feature of the next-gen handset is clear: the pent-up demand could double Apple’s smartphone marketshare. A recent survey found nearly half of Android owners want iPhones.
Apple’s marketshare “could more than double throughout the next round of phone purchases,” writes Piper Jaffray’s Gene Munster, citing the results of a survey of 216 mobile phone users. Apple’s iPhone now has 29 percent of the U.S. share, while Android-based smartphones had 17 percent of the survey respondents.
However, Munster found 64 percent of persons surveyed plan to buy an iPhone as their next smartphone. This means Apple’s share of the U.S. smartphone market could jump from 29 percent to 64 percent on the iPhone 5’s release, reasons the analyst.
Of those surveyed not planning to buy either an iPhone or an Android-based smartphone, 28 percent said they would buy a BlackBerry, while 11 percent chose “Other.” Just 15 percent of Munster’s survey said their next mobile phone would not be a smart model.
Another interesting tidbit coming from the survey results also suggests Android has a weak tie to consumers. While 94 percent of current iPhone owners said they plan to buy another iPhone, just 47 percent of Android smartphone users said they would buy another Google-powered handset. Probably the best sign of a bright future for iPhone growth.
Ed Sutherland is a veteran technology journalist who first heard of Apple when they grew on trees, Yahoo was run out of a Stanford dorm and Google was an unknown upstart. Since then, Sutherland has covered the whole technology landscape, concentrating on tracking the trends and figuring out the finances of large (and small) technology companies.
23 responses to “The iPhone 5 Could Double Apple’s Marketshare To Over 50% [Report]”
If 64% of peeps surveyed plan on switching to an iPhone, that would be 64% of peeps not using the iPhone, or 64% of the 71% of non-iPhone users (theoretically). So if they all switch after the iPhone 5 comes out, Apple’s total share will jump but likely not to approximately 64%. It could be higher, morel like in the 70%s.
It would be nice if someone tracked diarrhea and antacid sales near 1600 Amphitheatre Parkway in Mountain View. :-)
:-O
Look out for small sample sizes when you draw large conclusions: only 216 people participated in this survey.
216 people isn’t a great representation of smartphone marketshare with Google reporting “500,000 new users a day”…
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Eh… I hope not. Unless iPhone can dive into the prepaid market I think Android is going to stay on top. AT&T and Verizon are holding Apple back.
They report 500,000 activations per day. While each activation could be a new user it probably doesn’t correlate to an actual 1:1 ratio. Many of those are probably phone upgrades, replacements for lost/stolen phones or even people with multiple phones.
http://osxdaily.com/2010/07/24…
Similar “survey” from last summer. What has the market share for each OS done since then?
I don’t know about anyone else, but I am sick and tired, fed
up, disgusted and bored with the continuing dissimulation of comparing iPhone
to Android. Whoever framed the
“terms” of the debate definitely had Google’s advantage in mind.
Android IS NOT a phone (Google does not make hardware). It
is an operating system, whose questionable parentage is presently being decided
by the courts.
Actually, Android is freeware – I stopped just short of
calling it malware because of its surreptitious, insidious and immoral, if not
illegal, practice of data mining for profit.
The comparison ought to be iPhone vs HTC, HP, MS, Samsung,
Motorola, Nokia, RIM inter alia. The mere discussion of Android ought not to dignify it by elevating it to the esteemed
status of the iPhone (iOS). Let’s
be prudent to frame the discussion more appropriately in the future and
relegate Android to its proper level, freeware.
I don’t know about anyone else, but I am sick and tired, fed up, disgusted and bored with the continuing dissimulation of comparing iPhone to Android. Whoever framed the “terms” of the debate definitely had Google’s advantage in mind.
Android IS NOT a phone (Google does not make hardware). It is an operating system, whose questionable parentage is presently being decided by the courts.
Actually, Android is freeware – I stopped just short of calling it malware because of its surreptitious, insidious and immoral, if not illegal, practice of data mining for profit.
The comparison ought to be iPhone vs HTC, HP, MS, Samsung, Motorola, Nokia, RIM inter alia. The mere discussion of Android ought not to dignify it by elevating it to the esteemed status of the iPhone (iOS). Let’s be prudent to frame the discussion more appropriately in the future and relegate Android to its proper level, freeware.
90% of high school boys want to date a cheerleader, very few get to date one. 64% or more may want an iPhone, but many will end up with free Android phones. Apple needs a free iPhone.
There was an article recenting touting that 30-40% of Android phones are returned after activation – ostensibly for iPhones. These numbers are practically imaginary, of course. I find 500,000 activations per day to be an utterly ridiculous sum – the implication is that in a country of 300 million, everyone will have an Android phone in less than 2 years – including all the iPhone user :P. 50,000 sounds much more reasonable.
The usual idea is that you would use NFC to set up the link between the two devices and then do an automatic hand over to a different protocol for doing the actual transfer of data – eg Bluetooth,iphone 5