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No one on The Price Is Right knows what an iPhone costs

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Quick: How much does an iPhone 6 cost? If you read this blog at all, you probably know that answer can range wildly depending on a variety of factors: how much storage it’s got, whether it’s subsidized, what carrier it’s on and what coverage you’ve got. Even so, would you ever guess that an iPhone 6 costs $7,500? Well, that’s just what two contestants on The Price Is Right did on a recent episode of the show.

On the New Year’s Edition of the popular daytime game show, host Drew Carey asked four contestants to tell him how much a 16GB iPhone 6 with a one-year plan featuring unlimited talk, text and 4GB of data would cost. It’s important to note here that he was asking for the full value of the phone: an unsubsidized 16GB iPhone 6, which retails for $629, plus 12 monthly payments for the data, talk and text.

The actual price of all of this, as tallied by the show, is $1,969, which seems about right: $629 up front, and then a monthly bill of $108.33. But that’s not what Carey’s contestants thought.

One guessed the iPhone costs $7,500, while the next guest guessed $7,501. The third and fourth contestants guessed $850 and $930, respectively. Obviously, the $930 guess won it, but not before Carey quipped: “I hope the marketing people at Apple are watching this.”

My takeaway is a little sadder, though. Are people really so bad with finances they don’t know how much they’re paying when they sign up for an iPhone contract?

Via: iPhone In Canada

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4 responses to “No one on The Price Is Right knows what an iPhone costs”

  1. dcj001 says:

    ” an unsubsidized 16GB iPhone 6, which retails for $629″

    Shouldn’t you know that an unsubsidized 16GB iPhone 6 retails for $649 not $629?

  2. PH says:

    Also the price is with a year subscription

  3. josephz2va says:

    If it was made of Adamantium, I’m sure it would be $7000.

  4. xChaOsNiNja216x says:

    Or (author) maybe these folks have never bought an iPhone?! I never had an iPhone until now. The 6+ was exactly what I was wanting from Apple and I decided to wait, I wanted one last year, and it paid off! I know you eat, breath, and live Apple but not everybody does. I wouldn’t expect my mother to know how much an iPhone cost, for example. Silly for you to assume these people don’t have a hold of their finances because they don’t know how much an iPhone is!

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