Apple has begun cracking down on App Store developers hawking ‘cook-cutter’ applications with little or no advantage over similar Web-based apps, according to a Monday report. The tighter requirements are likely designed to ensure App Store offerings are unique to competitors.
“Last month or so [Apple] has started cracking down on basic applications that are little more than RSS feeds or glorified business cards,” TechCrunch writes.
Developer Medialets figures prominently in the article, which gathered multiple reports from App Store developers.
“Apple wants iPhone apps to be superior to Web experiences because they are extremely sticky and drive people specifically to buy the iPhone over competing smartphone platforms,” Medialets CEO Eric Litman told the blog.
The house-clearing seems focused on app builders which use templates to create apps, which do not offer quality content. Another app builder, Appmakr, welcomes the move, suggesting its use of advanced features will permit the company to gain “trusted” developer status.
[via MacRumors and TechCrunch]
