LAS VEGAS — Lasers make a big difference for pico projectors, says Microvision, which, coincidentally, is showing off the first laser pico projector made for iPod at CES.
Although pico projectrors are a crowded field, Microvision’s SHOWWX Laser Pico Projector is the first powered by laser, which gives it better color and infinite focus, the company says. Most other pico projectors are powered by LED.
In a dark room, the SHOWWX can project video up to 100-inches wide, said Michael Carmean, the projector’s project manager at Microvision, which is based in Redmond, Wash. That’s twice-the size of most big-screen TVs and comparable to the truly giant TVs on show here in Vegas.
In a living room or office, the image is best at about 30-40-inches wide. And under the bright lights of the CES show floor, the projector looked pretty good at about 24-inches. It was quite watchable.
“In optimum conditions, a really dark room, you can get a really big image,” Carmean said. “And it looks pretty good even under bright light.”
The projector is currently sold in Europe and Asia and will be coming to the U.S. in March for about $500 (pricing is still TBD), Carmean said.
The SHOWWX outputs 10 lumens at WVGA resolution (848×480). It offers about 1.5-2 hours of battery life and for sound uses the iPhone/iPod internal speaker, headphones or an external speaker. It comes with an iPhone/iPod dock connector and is Apple “Made for iPod” certified. It can also be connected to a laptop or cell phone with TV out.
Leander Kahney is the editor and publisher of Cult of Mac.
Leander is a longtime technology reporter and the author of six acclaimed books about Apple, including two New York Times bestsellers: Jony Ive: The Genius Behind Apple’s Greatest Products and Inside Steve’s Brain, a biography of Steve Jobs.
He’s also written a top-selling biography of Apple CEO Tim Cook and authored Cult of Mac and Cult of iPod, which both won prestigious design awards. Most recently, he was co-author of Cult of Mac, 2nd Edition.
Leander has been reporting about Apple and technology for nearly 30 years.
Before founding Cult of Mac as an independent publication, Leander was news editor at Wired.com, where he was responsible for the day-to-day running of the Wired.com website. He headed up a team of six section editors, a dozen reporters and a large pool of freelancers. Together the team produced a daily digest of stories about the impact of science and technology, and won several awards, including several Webby Awards, 2X Knight-Batten Awards for Innovation in Journalism and the 2010 MIN (Magazine Industry Newsletter) award for best blog, among others.
Before being promoted to news editor, Leander was Wired.com’s senior reporter, primarily covering Apple. During that time, Leander published a ton of scoops, including the first in-depth report about the development of the iPod. Leander attended almost every keynote speech and special product launch presented by Steve Jobs, including the historic launches of the iPhone and iPad. He also reported from almost every Macworld Expo in the late ’90s and early ‘2000s, including, sadly, the last shows in Boston, San Francisco and Tokyo. His reporting for Wired.com formed the basis of the first Cult of Mac book, and subsequently this website.
Before joining Wired, Leander was a senior reporter at the legendary MacWeek, the storied and long-running weekly that documented Apple and its community in the 1980s and ’90s.
Leander has written for Wired magazine (including the Issue 16.04 cover story about Steve Jobs’ leadership at Apple, entitled Evil/Genius), Scientific American, The Guardian, The Observer, The San Francisco Chronicle and many other publications.
Leander has a postgrad diploma in artificial intelligence from the University of Aberdeen, and a BSc (Hons) in experimental psychology from the University of Sussex.
He has a diploma in journalism from the UK’s National Council for the Training of Journalists.
Leander lives in San Francisco, California, and is married with four children. He’s an avid biker and has ridden in many long-distance bike events, including California’s legendary Death Ride.
You can find out more about Leander on LinkedIn and Facebook. You can follow him on X at @lkahney or Instagram.
