Apple is getting serious about getting green.
To make sure that its massive new data-center is energy efficient, Apple has just hired a top eBay executive and leading expert in the “greening” of cloud computing facilities.
Apple has picked up Olivier Sanche, eBay’s Senior Director Data Centers Services and Strategy, according to the Green Data Center Blog.
Based in San Francisco, Sanche has helped make eBay’s massive global operations carbon neutral since 2007. Most recently, he helped oversee the construction of eBay’s newest data-center, which will meet the highest green standards when it goes online in 2010.
“This new center is built to meet LEED Gold standards,” Sanche writes on his LinkedIn profile. “We broke ground in late-2008 and we are on track to deliver state-of-the-art efficiencies in cooling and power management.”
It looks like Apple needs someone of Sanche’s stature for its fast-growing cloud computing operations.
Apple is building its own huge data-center in North Carolina. The billion-dollar facility will reportedly be 500,000-square-feet and will serve as Apple’s primary East Coast data-center. In 2006, Apple bought a giant 107,000-square-foot facility data-center on the West Coast, in Newark, Calif. The new North Carolina facility will be nearly five times the size of Newark operation. Ground is expected to be broken later this month.
Data-centers are huge power hogs. Google puts its data-centers as close to power plants as possible, just like Las Vegas is next to the Hoover Dam. McKinsey has projected that data center emissions will overtake those of the world’s airlines by 2020.
At eBay, Sanche helped to green a massive data-center operation. The auction company runs more than 15,000 servers worldwide to support of 84 million eBay users. Sanche says the company has been carbon neutral since 2007 thanks to a combination of conservation, solar energy, facilities management and a high-quality carbon offset program.
Sanche is also Vice Chair of the advisory council for The Green Grid, an industry consortium that promotes energy efficiency.
Leander Kahney is the editor and publisher of Cult of Mac.
Leander is a longtime technology reporter and the author of six acclaimed books about Apple, including two New York Times bestsellers: Jony Ive: The Genius Behind Apple’s Greatest Products and Inside Steve’s Brain, a biography of Steve Jobs.
He’s also written a top-selling biography of Apple CEO Tim Cook and authored Cult of Mac and Cult of iPod, which both won prestigious design awards. Most recently, he was co-author of Cult of Mac, 2nd Edition.
Leander has been reporting about Apple and technology for nearly 30 years.
Before founding Cult of Mac as an independent publication, Leander was news editor at Wired.com, where he was responsible for the day-to-day running of the Wired.com website. He headed up a team of six section editors, a dozen reporters and a large pool of freelancers. Together the team produced a daily digest of stories about the impact of science and technology, and won several awards, including several Webby Awards, 2X Knight-Batten Awards for Innovation in Journalism and the 2010 MIN (Magazine Industry Newsletter) award for best blog, among others.
Before being promoted to news editor, Leander was Wired.com’s senior reporter, primarily covering Apple. During that time, Leander published a ton of scoops, including the first in-depth report about the development of the iPod. Leander attended almost every keynote speech and special product launch presented by Steve Jobs, including the historic launches of the iPhone and iPad. He also reported from almost every Macworld Expo in the late ’90s and early ‘2000s, including, sadly, the last shows in Boston, San Francisco and Tokyo. His reporting for Wired.com formed the basis of the first Cult of Mac book, and subsequently this website.
Before joining Wired, Leander was a senior reporter at the legendary MacWeek, the storied and long-running weekly that documented Apple and its community in the 1980s and ’90s.
Leander has written for Wired magazine (including the Issue 16.04 cover story about Steve Jobs’ leadership at Apple, entitled Evil/Genius), Scientific American, The Guardian, The Observer, The San Francisco Chronicle and many other publications.
Leander has a postgrad diploma in artificial intelligence from the University of Aberdeen, and a BSc (Hons) in experimental psychology from the University of Sussex.
He has a diploma in journalism from the UK’s National Council for the Training of Journalists.
Leander lives in San Francisco, California, and is married with four children. He’s an avid biker and has ridden in many long-distance bike events, including California’s legendary Death Ride.
You can find out more about Leander on LinkedIn and Facebook. You can follow him on X at @lkahney or Instagram.
