Apple Event: No Video For the iPod Touch Shocker

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appleletsrock83

Wow. Big surprise. The iPod Touch isn’t getting a video camera, as was widely rumored. Only the iPod nano got a camera. Bummer.

The iPod touch does have a lower price point though: $199 for an 8GB model.

“The iPod mini used to sell for $250, and when we brought it down to $199, sales doubled,” said Phil Schiller. “We learned something: $199 is the magic price point in the iPod world. We’re bringing it down today to $199 for an 8GB iPod touch.”

Plus, the middle- and higher-end models get faster processors and double the storage capacity: 32 and 64GB.

Here’s the new price points and capacities:

8GB at $199
32GB at $299
64GB at $399

The 32GB and 64GB iPod Touch will be 50% faster, Schiller said, and run OpenGL ES 2.0, the same graphics engine used in the iPhone 3GS. Schiller showed the new iPods running several games at the event, which make use of the OpenGL ES 2.0 technology. The entry-level 8GB iPod touch is still running the older processor.

Update: The new iPod’s are available for order from Apple’s website:

Nano
iPod nano with video camera, 8GB for $149, 16GB for $179

Touch
iPod touch 8GB for $199
iPod touch 32GB for $299
iPod touch 64GB for $399

Shuffle
iPod shuffle 2GB MP3 Player for $59
iPod shuffle 4GB for $79
iPod shuffle 4GB Special Edition in Stainless Steel for $99

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