Disney+ raises prices $1 per month after announcing massive 87 million subscribers

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Disney+ is an undisputed success.
Photo: The Walt Disney Company

Disney has announced that its Disney+ streaming service will increase in price by a single, solitary dollar per month. That takes the monthly cost of the streaming service to $7.99 per month — or $79.99 per year if you buy an annual subscription.

Meanwhile, the price of the Disney Bundle, which also ties in Hulu and ESPN Plus, will add the same $1 to its price tag, bringing it to $13.99 per month. These price changes will kick into effect come March 26, 2021.

Disney revealed the price increase shortly after it published its latest spectacular subscriber numbers. Having launched just 13 months ago, Disney+ now has 86.8 million subscribers. By comparison, Neflix — which has been around for considerably longer — has 195.15 subscribers. Disney’s gaining in a big, bad way.

No price increase is ever going to be met with joy on the part of customers. But Disney absolutely did this one right. It announced the $1 price hike on the back of announcing 10 new Marvel shows, 10 new Star Wars series, and more. The most intriguing of the Star Wars entries so far includes Hayden Christensen returning to the fold to play Darth Vader in a new Obi-Wan Kenobi series with Ewan McGregor. Donald Glover will also return as Lando Calrissian for a TV series called Lando.

The Disney+ app is available for iPhone, iPad and Apple TV, along with various other formats.

Are you a Disney+ subscriber? How do you think it compares to the other subscription video services? Let us know your thoughts on the service below.