“Have you ever wanted to flex so hard that it doesn’t even make financial sense any more?
That’s how YouTuber MKBHD, a.k.a Marques Brownlee, introduces his hands-on look at Caviar’s Solarius Zenith Full Gold iPhone 11 Pro. If you’ve ever wanted to know what it’s like to use the world’s most expensive iPhone, check out his video. (Note: It includes one heck of an unboxing.)
Caviar is a Russian company which does luxury iPhone mods that would make most rappers blush. If you’ve ever thought that Apple’s own devices come with a disappointing lack of diamonds, gold, and in-built mechanical watch faces, this is the company for you. Well, so long as you’ve got a credit score to match.
Most of Caviar’s iPhone mods are a whole lot cheaper than the Solarius Zenith Full Gold iPhone 11 Pro. They’re not cheap, but they’re chief executive expensive rather than James Bond villain pricey. This — the world’s most expensive iPhone — runs between $100,000 and $120,000, depending on whether you want the 11 Pro or Pro Max.
Amusingly, it also gives you a range of storage options. Because, obviously, someone who is spending the cost of a house on an iPhone is willing to cheap out on the bottom tier version.
The phone boasts a 24-carat gold finish. There’s also 137 diamonds and a functioning timepiece. In addition, it comes with custom AirPods Pro, an instrument for winding your watch, and a custom pin for ejecting the SIM card. Each iPhone is a one of a one rarity.
As MKBHD explains, the audience for a product like this is going to be small. Most people don’t have six figures of disposable income. Most of those who do don’t want to spend it on a phone that will be replaced by a new version one year later. But, for those who do fall into the category of potential buyers, this looks pretty awesome.
Even if it is the definition of conspicuous consumption.