Apple is expecting big things for its new iPhones — and we’re not just talking about the extra spacious screen size of Apple’s largest OLED handset.
According to a new report, Apple is planning to ship 70-75 million of its new handsets by the end of this year. If accurate, this would be the biggest iPhone launch since 2014’s iPhone 6 series.
As has been widely reported at this point, Apple is set to launch three iPhone handsets this year, including 5.8-inch and 6.5-inch OLED handsets and a 6.1-inch LCD model.
Of these, the LCD handset may be one of the big drivers in terms of updates. This is because it will include the design and functionality of last year’s iPhone X, but with a lower price tag.
While Apple hasn’t yet announced a 2018 iPhone event, signs point to it being held on September 12 at the Steve Jobs Theater.
The long-awaited super cycle?
This isn’t the first time we’ve heard that this year’s iPhone refresh could be an especially big one for Apple. A previous report claimed that Apple manufacturer Foxconn was ramping up its workforce to accommodate the new orders — and even offering incentives to help with the recruitment drive.
Analysts have also pointed out that this year could be the long-awaited iPhone upgrade “super cycle,” too, as last year’s premium technology comes down in price for customers who were unwilling to splash $1,000+ on an iPhone X.
While the last year has been a great one for Apple, iPhone sales only increased slightly. If Apple is able to combine its booming Services division and the various other growth sectors of its business with a massive boom in iPhone sales… well, maybe it won’t be too long before analysts start talking about the right-now-impossible $2 trillion valuation.
Are you excited about this year’s iPhones? Let us know in the comments below.
Source: Digitimes
