Super Mario Run gets big price cut as new content arrives

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Super Mario Run on iOS
The game is available for just $4.99 for a couple weeks.
Photo: Apple

If you’ve not tried Nintendo’s Super Mario Run game yet, the company has an offer it hopes may be able to lure you in: a half price sale, along with the addition of all-new game elements.

From today through October 12, Super Mario Run will set users back just $4.99 for every level. The update, meanwhile, adds support for a new character called Daisy, and an extra nine levels, which are playable once you’ve completed the existing stages.

There are also new enemies, new coin-collecting challenges, the ability to play your own music in the background, and an additional mode called Remix 10, which remixes the existing levels so that they play differently each time.

The new stages will stick around after October 12, but you’ll need to buy the game during that two week period if you want to cash in on the $4.99 price tag. (If you’re not sure whether this is the game for you, you can download a free sample, and then choose whether or not to unlock the other levels via a paid in-app purchase.)

Originally, Nintendo announced September 29 as the date for the new update, but it appears someone pulled the trigger early.

Reigniting interest

Super Mario Run, the first official Mario outing on iOS, arrived in the App Store back late last year. It immediately set a new download record of 40 million downloads in only its first four days, although there were reports that Nintendo was reportedly disappointed by its failure to convert free customers (who received a demo of the game) into paying ones, willing to shell out $9.99 for the full version.

Let’s see if the content upgrade — combined with the $4.99 sale — can help reignite interest.

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