Price tag on iPhone 8 will likely start at $999

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face tracking
Facial recognition could be the next big thing on iPhone.
Photo: Ste Smith/Cult of Mac

Getting your hands on Apple’s next generation iPhone won’t be cheap.

According to the latest report from the New York Times, the iPhone 8’s price tag will start out at a whopping $999, making it the most expensive smartphone Apple’s ever introduced.

Rumors have been circulating for months that the iPhone 8 will cost upwards of $1000. Some analysts have speculated that the shocking price tag could cause some iPhone loyalists to switch to Samsung.

The great iPhone 8

Sources briefed on the new iPhone that spoke to the New York Times revealed the price point while also confirming other rumored details. The iPhone 8 will reportedly pack thinner bezels, facial recognition technology for unlocking the device and charging via magnetic induction.

Apple is expected to unveil the device during a keynote at Apple Park next month. A recent report claimed the big reveal is slated for September 12 with the public launch coming on September 22.