In news that makes us feel pretty darn ancient, this month marks 21 years since the first Pokémon game launched in Japan — and Pokémon GO is getting in on the action!
As part of the #PokemonDay celebrations, starting February 26 at 1PM PST and running through the next day, Pokémon GO players will be able to hunt and capture a wild Pikachu adored with “festive party hat.”
In other words, you’d better carve out some free time if you really want to catch ’em all!
Pokémon GO recently got a long overdue massive update, adding 80 new creatures, including Pokémon from the Gold and Silver games. The #PokemonDay “festive hat” update won’t keep you playing as long as the Generation 2 update will, but it’s certainly good to see the game’s developers introducing a few more micro updates.
Features like an extra hat for Pikachu (he previously got a Christmas hat to celebrate the holidays) won’t seem significant for non-players — and certainly isn’t going to convince anyone who’s not already interested in the game to give it a go. However, when it comes to keeping existing players engaged, it’s a great idea!
Are you still playing Pokémon GO? If not, why not? Leave your comments below.
Luke Dormehl is a U.K.-based journalist and author, with a background working in documentary film for Channel 4 and the BBC. He is the author of The Apple Revolution and The Formula: How Algorithms Solve All Our Problems … and Create More, both published by Penguin/Random House. His tech writing has also appeared in Wired, Fast Company, Techmeme and other publications.
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