Apple might have just gotten to the Touch Bar with its new MacBook Pro, but according to a new report, Microsoft was working on similar adaptive keyboard technology as early as 1999.
To put that into context, that would be around the time that Apple first shipped its iMac G3 and way before the company started to embrace multitouch technology with the iPhone.
According to The Verge, Steven Bathiche, director of research in Microsoft’s applied sciences group, spent a long time investigating keyboards capable of changing their function keys based on whatever was happening on screen.
“While most of the work was primitive compared to today’s touchscreen interfaces, a lot of the concepts behind Apple’s MacBook Touch Bar were investigated by Microsoft’s research teams,” the publication notes.
Microsoft finalized its research in this area in 2009, and ultimately didn’t take the research any further. The reason? Because Microsoft wasn’t in the hardware business at the time: something which Steve Ballmer claims was responsible for his falling out with Bill Gates.
It’s definitely interesting to hear, although — as plenty of other companies have found to their detriment — just beating Apple to market with a product isn’t enough. Another company which beat Apple to the adaptive keyboard was the Lenovo ThinkPad X1 Carbon Ultrabook laptop, which debuted in 2014.
Unfortunately, as a Lenovo spokesperson told Cult of Mac: “The integration of the adaptive user experience was a generation ahead of its time,” and blamed the technology’s lack of adoption on not being compatible with business customers.
“Sometimes the ThinkPad can be too far ahead of the curve, which can create challenges when translating to a consumer base with certain expectations of the technology,” they continued. “ThinkPad has long been associated with industry leading keyboards with a real engineered feel and the X1 Carbon was no different.”
“The integration of the adaptive keyboard was a further step in the continued quest for innovation. Despite the positive user feedback, the adaptive keyboard in reality proved maybe a step too far for our business customers. Many run custom or legacy applications that require physical function keys, or simply have that expectation of the tried and tested ThinkPad classic keyboard which continues to deliver meaningful user value.”
Ultimately, the job of the successful tech company is not just to be first with a particular idea, but to implement it in a way that makes sense at a time that fits with user requirements.
That’s not to put down either Microsoft or Lenovo’s efforts, but beating Apple to the Touch Bar isn’t entirely unlike bragging that you made MP3 players before the iPod.