UBS thinks iPhone sales will shatter expectations this quarter

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The iPhone 6 is big. And not just in terms of size, either.
The iPhone 6 is big. And not just in terms of size, either.
Photo: Jim Merithew/Cult of Mac

According to a new research note issued by UBS’s Evidence Lab, the latest quarterly sales for the iPhone are set to be even more impressive than most people are anticipating.

And given that nobody is sleeping on the iPhone’s success as it is, that means some astonishingly big numbers.

The financial services company says it thinks Apple will sell around 51.1 million iPhone units, which is significantly more than the 45 million Wall Street consensus has the number pegged at.

UBS has good reason to feel confident about its optimistic figures, too. Check out the below graph comparing previous Evidence Lab numbers to Wall Street estimates and actual iPhone sales:

iPhonesales

UBS isn’t alone with its big predictions, either: KGI’s more-reliable-than-usual analyst Ming-Chi Kuo thinks Apple is set to sell a whopping 51.4 million iPhones. Piper Jaffray analyst Gene Munster, meanwhile, has argued that iPhone 6 demand is “fundamentally different” from anything we’ve seen previously, and he thinks the handsets are on course to sell more than 250 million units this year.

The reason for UBS’ predictions is the “continued surge” of demand seen in China, where Apple continues to go from strength-to-strength, even while the country’s overall smartphone market starts to slow down.

Via: Business Insider

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