We’d heard that the iPhone 6 and 6 Plus were receiving record preorders, but what exactly does this mean in terms of numbers?
According to a new press release from Apple, the total number of pre-orders for the iPhone 6 family of devices is in excess of a whopping 4 million units — twice the number of pre-orders of the iPhone 5.
“iPhone 6 and iPhone 6 Plus are better in every way, and we are thrilled customers love them as much as we do,” Tim Cook is quoted as saying. “Pre-orders for iPhone 6 and iPhone 6 Plus set a new record for Apple, and we can’t wait to get our best iPhones yet into the hands of customers starting this Friday.”
Part of the explanation for this ramp-up in preorders could be Android users who have held off on jumping to iOS up until now, due to the smaller displays on offer. With Apple’s handsets now boasting 4.7- and 5.5-inch displays that barrier to entry is no longer there.
Creative Strategies analyst Ben Bajarin recently speculated that Apple could sell in the 60+ million range for iPhones this holiday quarter. According to sources in the Taiwan-based iPhone supply chain, Apple is currently preparing the parts and components to manufacture up to 80 million iPhone 6 and iPhone 6 Plus devices before the end of 2014.
In more ways than one, this is going to be the big one, folks!