Analyst: Apple’s HDTV Is In Full Production [Rumor]


I hope it looks like this.
I hope it looks like this.

In a series of tweets summarizing a new (and still unpublished on the Internet) report by Jefferies, Apple’s forthcoming HDTV is said to already be in full production, and will be sold with a carrier subsidy from AT&T and Verizon. They estimate that two million will be sold in 2013.

The summary comes from Twitter user Sammy the Walrus IV, a self-described “engineering and finance cynic navigating Silicon Valley and Wall Street.” The report itself is still unpublished, so take the summary with a grain of salt for the time being until it’s available online.

He writes:

Jefferies: iTV (full television) is in full production. Apple will partner with AT&T and Verizon. Will sell set-top boxes for Comcast etc.

Jefferies: We are including 2 million iTVs in our model (assuming early 2013 release) at an average selling price of $1,250.

Jefferies thinks you can either buy a premium Apple television and use AT&T or Verizon for content OR buy just a cable box for Comcast etc.

Jefferies has historically been very bullish about the forthcoming Apple HDTV, predicting earlier this year that it would be called the iPanel and cost $1,250, and that Apple would build five million of them by the end of the year.

We scoffed at that prediction, but lately, reports on the forthcoming Apple HDTV have been picking up steam, with the Wall Street Journal reporting over the last few days that Apple’s forthcoming HDTV product would blur the lines between on-demand and live TV by recording and replaying everything from the iCloud.

Sammy the Walrus IV speculates that if Apple partnered with Verizon & AT&T under a subsidy model for the new iTV in order to sell their high-speed UVerse and FiOS broadband offerings, Apple could make $2,000 off of every $1,499 HDTV sold.

Interesting to say the least. There’s starting to be a lot of smoke about the Apple HDTV, with the recent Wall Street Journal story having all the hallmarks of a strategic leak by Apple itself. How long until we see the iTV announced on stage?

Source: Twitter
Via: 9to5Mac


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