OS X Lion Downloaded More Than One Million Times on Launch Day Alone



Apple’s eighth major release of the Mac OS X operating system finally hit the Mac App Store on Wednesday, after what seemed like a painfully long wait since it was teased at WWDC in June. Its $29 price tag, coupled with over 250 awesome new features, makes it a ‘no-brainer’ upgrade for anyone using a compatible Mac, and its launch day download numbers certainly prove that.

Apple announced in a press release on Thursday that on day one alone, OS X Lion was downloaded from the Mac App Store more than one million times. Presuming these downloads were all paid for, Apple would have collected more than $30 million from Lion in its first day of availability.

Of course, the abundance of glowing reviews for the new operating system, many of which were published shortly after its release, would have contributed to its popularity. Phil Schiller, Apple’s SVP of Worldwide Product Marketing, said in a statement:

Lion is off to a great start, user reviews and industry reaction have been fantastic.

Lion is a huge step forward, it’s not only packed with innovative features but it’s incredibly easy for users to update their Macs to the best OS we’ve ever made.

One of the things that makes OS X Lion such a feasible upgrade for Mac users is that incredibly reasonable price tag. $29 for an operating system that introduces so many new features is an absolute steal, and maybe something Microsoft should consider when it prices up each and every edition of its next Windows operating system.