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App Store Breaks 100,000 Mark for iPhone, iPod touch Offerings

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The App Store, not even two years old, has crossed the 100,000 mark for apps available to iPhone and iPod touch owners, Apple announced Wednesday. The milestone comes less than two months after the Cupertino, Calif. company said users downloaded more than 2 billion apps.

In September, the App Store reached 85,000 available applications.

The App Store “is clearly a major differentiator for millions of iPhone and iPod touch customers around the world,” said Philip Schiller, Apple senior vice president of Worldwide Product Marketing. The App Store is available in 77 countries with apps covering 20 categories from games, business and news to sports, health and travel.

Apple also introduced a number of new features, such as App Store Essentials, sub categories and expanded customer reviews. In September, the company also unveiled its Genius recommendation ability, providing customers with an easier way to navigate the App Store’s many options. iTunes 9 was also improved, providing a better way to manage your application library. New keywords were added to permit better searches of the ever-expanding list of available apps.

Recently, Apple enhanced its App Purchase feature, allowing developers to offer in-app upgrades within free apps.

By comparison to the App Store’s 100,000 available applications, other companies offer distant competition. RIM’s BlackBerry App World holds 3,040 apps, while Nokia’s Ovi Store contains 660 apps, according to Yappler. Although the Windows platform has been around for years, the software giant’s Windows Mobile Marketplace has just 246 applications available. Palm has just 100 applications.

Apple’s reign may be nearing an end, however. Gartner announced Tuesday it expects by 2012 Google’s Android platform to wrest from Apple the No. 2 smartphone maker position behind Nokia’s Symbian. Apple and RIM will compete for third place, the research firm expects.

[Via AppleInsider, Computerworld, App Shopper and Yappler]

About the author

Ed Sutherland

Ed Sutherland is a veteran technology journalist who first heard of Apple when they grew on trees, Yahoo was run out of a Stanford dorm and Google was an unknown upstart. Since then, Sutherland has covered the whole technology landscape, concentrating on tracking the trends and figuring out the finances of large (and small) technology companies.

Email the author | Read more posts by Ed Sutherland.

4 comments

    You forgot to mention Google Android….which has over 10,000 apps, a solid #2!

    I don’t see how this is a good thing. I love my IPhone but the app store is a diluted mess of applications that repeat what the other application next to it does.

    Quantity is MUCH more important than quality? Is that the point here?

    The Cydia store has, on average, much better quality apps compared with the iStore. But because the iStore has tens of thousands of crapps, Apple’s target demographic shops there.

    IMO, a couple of hundred GOOD apps, nicely sorted and rated, easily beats 100,000 pieces of chaff with a couple of kernels of wheat mixed in.

    Yes, but when 20,000 of them are fart apps, 30,000 are tip calculators, etc, what have we really gained? Yes, I’m exaggerating, but still – the sheer quantity of apps is no big deal. Tell me how many of them are actually worthwhile.

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