Google announced this week the June 15 launch of its shiny new Chromebook product. People are comparing it to the Apple iPad, with some even saying the iPad doesn’t stand a chance.
The Chromebook is a laptop designed to run only browser-based applications. The idea is that nothing resides on the device. Everything is in the cloud. The Chromebook is cheap, gets great battery life, and because data resides in the cloud, idiot users can’t screw up.
Google co-founder Sergey Brin said that with PCs, “the complexity of managing your computer is really torturing users… It’s a flawed model fundamentally.”
True enough. What you didn’t hear anywhere in the Google announcement is the dreaded “i” word.
The iPad has already solved the problem for consumers that Brin talked about. And that’s the biggest reason Chromebook will fail.
