Guardian newspaper app delivers a more personalized reading experience

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The Guardian — a.k.a. the British newspaper known for breaking news of the Edward Snowden leaks in 2013 — has just launched its new and improved iOS app.

The upgrade adds a cleaner design, alongside a more personalized user experience for iOS users. What this means is ramped-up interactivity, thanks to the integration with GuardianWitness, the newspaper’s user-generated content platform which allows readers to contribute comments, photos, and videos.

The app also uses a new smart adaptive layout which quickly highly stories deemed most important to you; allows you to follow favourite stories, series, writers and sports teams with personal notifications; and lets you customize your home screen by adding as many sections as you want.

The Guardian app is downloadable for free, but has a premium tier which can be unlocked via in-app purchase for $3.99 or £2.49 per month. This tier disables ads, and also offers access to daily crosswords, additional content from the Guardian‘s archive, and also extracts from Guardian books.

The app is available for all iOS devices running iOS 7.0 and above. Well worth a download if you’re a fan of the fine journalists who have written for this particular paper over the years.

About the author

Luke DormehlLuke Dormehl is a UK-based journalist and author, with a background working in documentary film for Channel 4 and the BBC. He is the author of The Formula: How Algorithms Solve All Our Problems, And Create More and The Apple Revolution, both published by Penguin/Random House. His tech writing has also appeared in Wired, Fast Company, Techmeme, and other publications. He'd like you a lot if you followed him on Twitter.

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