All Apps Must Be Optimized For iOS 7 By February, Apple Says

designedforiOS7

Apple has announced that developers must ensure that all app submissions are optimized for iOS 7 by February 1, 2014, according to a new posting on its developer portal.

This includes both new apps and updates to existing ones. In order to optimize apps for the new OS, they must be built with the latest version of Xcode 5 — which includes 64-bit support, and access to features such as backgrounding APIs.

A full list of Apple’s iOS 7 UI guidelines can be read here.

Apple has been pushing developers to support the latest versions of its OS faster than ever over the past several years.

In this capacity, the company has been promoting its high adoption rates for new iOS versions — with Cult of Mac previously reporting that iOS 7 currently enjoys take-up rates of around 74 percent. (Compare that with the latest version of Android, KitKat, which is running on just 1.1 percent of devices.)

Knowing how fastidious Apple is about design, the rapid push to ensure iOS 7 optimization also likely has to do with the fact that this version of iOS changed Apple’s interface design language: dropping the skeumorphism of iOS 6 for a flatter, more minimalistic aesthetic.

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About the author

Luke DormehlLuke Dormehl is a UK-based journalist and author, with a background working in documentary film for Channel 4 and the BBC. He is the author of The Formula: How Algorithms Solve All Our Problems, And Create More and The Apple Revolution, both published by Penguin/Random House. His tech writing has also appeared in Wired, Fast Company, Techmeme, and other publications. He'd like you a lot if you followed him on Twitter.

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