iPhone 3GS Ad: Video, without Jailbreaking

Apple hired Academy Award-nominated director David Fincher (Seven, Fight Club and The Curious Case of Benjamin Button) to show off the latest iPhone in its TV ad debut.

Titled “break in,” (a nod to how most folks got iPhone video capability before the 3S?) the 30-second spot highlights the video angle and hints at other “amazing new features.”

Via Slashfilm

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About the author

nicole_martinelliNicole Martinelli is a San Francisco native who has lived in Milan and Florence, Italy. She's written for Wired.com, The New York Times and Newsweek. You can find her on Twitter , Facebook and Google+. If you're doing something new/cool that's Apple-related, email her about it.

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Posted in Advertising, Apple, iPhone 3G |


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