Apple could rake in $11 billion from augmented reality


LEGO AR Studio
Apple AR could help you shop for LEGOs in your living room, and help Apple make lots of cash.
Photo: Ed Hardy/Cult of Mac

Augmented Reality (AR) is still an emerging technology, but Apple is poised to profit from it significantly. Or that’s the prediction of one analyst anyway.

And all the extra billions in revenue wouldn’t require the rumored Apple AR Glasses, though that would help.

Crazy GIF shows how iPhone X may pave the way for Apple Glasses


smart glasses
Will smart glasses replace iPhone as our main communication device?
Photo: uMake

The iPhone X’s ugly notch could pave the way for Apple to dominate the smart glasses market.

Augmented reality glasses are poised to become the hottest tech gadget of the next decade and Apple’s already laying the foundation with the iPhone X. It may not seem like the two will be directly related, but this clever concept shows how the key lays in the TrueDepth camera hidden in the notch.

Check it out:

This AR card could be the future of business


ArKit business card
This is the future of business cards.
Photo: Oscar Falmer

Apple’s ARKit technology is poised to change the way we interact with everything, including business cards.

iOS & ARKit developer Oscar Falmer previewed his newest AR business card concept on Twitter and it looks freaking rad. Using ARKit 2.0 with image tracking, Falmer’s concept pulls up all of the person’s contact info, website, social media accounts and more for you to interact with digitally.

Check it out:

Gaze detection could give iMacs a sixth sense



Photo: Apple

Down the road, as you gaze into the monitor of a new iMac, the screen could gaze back.

Apple was awarded a patent Thursday by the United States Patent & Trademark Office for adjustable reflective display technology that can track your gestures, including eye and head movements.

Apple is seeking a UI designer to help with its AR plans


Apple is all-in on augmented reality!
Photo: Dent Reality

Looking for a job for Apple working on a technology that Tim Cook has personally endorsed as one of the most exciting pieces of tech around?

If so, you may be interested in a recent job posting for a 3D UI Frameworks Engineer, underscoring Apple’s interest in all things augmented reality. Who knows? You could even wind up working on Apple’s rumored AR headset.

Lightsaber battles get personal in Jedi Challenges


It's not your father's lightsaber, but Jedi Challenges lets you battle your megalomaniac dad or whiny son. Virtually, of course.
It's not your father's lightsaber, but Jedi Challenges lets you battle your megalomaniac dad or whiny son. Virtually, of course.
Photo: Lenovo

Just in time for May the Fourth-be-with-you, Star Wars: Jedi Challenges added multiplayer lightsaber battles so you can take on your friends in virtual reality combat. 

Of course, doing so requires a couple of $150 AR helmets and lightsabers. But still.