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What does ‘fitness’ mean and why does it matter?

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Apple Watch Activity
What exactly are fitness trackers tracking?
Photo: Jim Merithew/Cult of Mac

Many people say they want to get fit, but what does this actually mean? Fit for what?

The websites of leading fitness trackers, like Apple Watch, Fitbit, Microsoft Band and Jawbone Up don’t shed much light on this question. They talk a lot about the things that their devices measure, and even suggest changes in how we go about our day, but they rarely explain why this matters or what the actual benefits are.

Google I/O vs. WWDC: Which software summit will rule the summer?

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Friday Night Fights returns!
Friday Night Fights returns!
Photo: Jim Merithew/Cult of Android

Dueling developer events Google I/O and Apple’s Worldwide Developers Conference will happen in the next couple of months, which makes this an exciting time of year for Apple and Android fans.

Friday-Night-Fights-bug-2Both events attract a lot of attention — they’re two of the biggest software-focused conferences in tech — and getting a ticket to either one is nearly impossible.

But which is better? Find out what we think in this week’s Friday Night Fight with Cult of Android versus Cult of Mac!

Light-up signs let co-workers know to stay away

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A Wired In sign for the desk can let co-workers know you can not be disturbed.
A Wired In sign for the desk will let co-workers know you cannot be disturbed.
Photo: Wired In

Everything about your vibe – the earbuds, furiously typing fingers and intense body language – says do not approach. But the steady stream of co-workers stopping by your desk can’t take a hint.

You could tell people “Can’t talk now!” but you’re afraid to come off as rude. Your politeness is killing your productivity.

A Utah startup called Wired In has come up with a simple, sleek desk accessory that does the talking for you. It’s a light-up sign that lets people know you’re in the zone without insult or anxiety.

Why this developer is giving up on pixel art in his games

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Pixel art can be beautiful, but ultimately self-defeating for game devs.
Pixel art can be beautiful, but ultimately self-defeating for game devs.
Photo: Dinofarm Games

Blake Reynolds, lead artist at Dinofarm Games (Auro, 100 Rogues), has come to the conclusion that “pixel art” is over. He’s decided to hang up his digital pencil tool and create art for games that current audiences can understand.

Auro,” he writes, “is likely to be the last Dinofarm Games title to feature pixel art.”

Software problems may push back HomeKit launch to fall

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HomeKit
HomeKit is all about letting your things talk to your other things.
Photo: Apple

Apple announced its HomeKit platform at last year’s WWDC, but fans hoping to get a closer glimpse of Apple’s home automation platform will have to keep on waiting, as a new report claims Apple is delaying the launch of HomeKit until August or September.

Broadcom’s Internet of Things platform gains HomeKit support

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HomeKit
HomeKit is all about letting your things talk to your other things.
Photo: Apple

HomeKit just gained a powerful new partner: Communication firm Broadcom announced yesterday that its WICED (“Wireless Internet Connectivity for Embedded Devices”) software now offers full support with Apple’s connected-accessory framework.

WICED is the first software development kit to meet HomeKit’s standards for Wi-fi and Bluetooth Smart, which gives it a head start over other companies looking to get in on Apple’s platform.

FTC could pave the way for direct-to-consumer iCars

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We'd like to buy this directly from Apple, OK?
We'd like to buy this directly from Apple, OK?
Photo: Josh Baré/DeviantArt CC

In a strongly worded blog post Wednesday, the Federal Trade Commission derided legislative attempts to prevent consumers from buying cars directly from manufacturers. While this certainly applies to Tesla Motors’ plans to cut out the middleman on auto sales, the government position would cover any company that wishes to sell cars directly to consumers — like, say, Apple.

Can you imagine a day when we can roll into an Apple retail store, flash an Apple Watch and purchase an iCar with Apple Pay?