At the Mix 08 conference in Las Vegas, Microsoft CEO and noted iPhone fan Steve Ballmer reprised two of his greatest hits in a panel with Apple Evangelist Guy Kawasaki. First Ballmer suggested Apple was trying to get too big of a cut from iPhone application sales (30 percent is fine, in my opinion; exposure on iTunes is worth the royalty). Second, Ballmer did something truly sublime: he actually responded to a “fan’s” request that he do the “Developers, Developers, Developers” chant. And then, HE DID. It’s awesome. You have to hit the link.
Pete Mortensen is a design strategist for consulting firm Jump Associates and the co-author of Wired to Care: How Companies Prosper When They Create Widespread Empathy, a book and blog that are significantly more interesting than you might initially think. Pete’s particular Apple avocations are both around design–interface and industrial. Follow him on Twitter!
