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iProduct Placement: “Nick and Norah’s Infinite Playlist”

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Given the title, there had to be some Apple action in this teen flick revolving around mix-CDs, break-up mix-ups and all-night quest in Manhattan for a band called Where’s Fluffy?

Norah (Kat Dennings) discovers something in common with Nick (Michael Cera) by scrolling through his iPod.

She declares: “You’re, literally, like, my musical soulmate.”

The line has sparked off a debate about whether personality is really defined by playlist.

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