iFrogz, developer of accessories for iPod and iPhone announced the availability of its first line of customizable earphones Tuesday, claiming to offer over 200,000 unique possibilities among three new products.
I could think of any number of words to describe what may be going on in the marketing department at the company’s Logan, UT headquarters, but they can certainly be said to think different.
For starters, the product line is called EarPollution, with individual offerings named Hype, Fallout and Nerve Pipes. The whole campaign calls to mind some kind of industrial accident rather than a new wave of must-have items in the over-saturated earphone market. Then again, standing out from the crowd is a definite strategy.
And stand out the iFrogz headsets do, too. From the ultra-bling options available on the Nerve Pipes to the slightly more downbeat style of Fallout (both over-ear) and the low-profile, in-ear Hype, users can customize color and artwork for headbands, speakers, earpds, even hinges (on Nerve Pipes), giving them what iFrogz CEO Scott Huskinson calls “complete creative control to develop something truly unique and original.”
Styles retail from $19.99 for the Hype earbuds, and $34.99 for both the Fallout and Nerve Pipes. Despite the estimated 235,000 unique combinations currently available the company promises more customizable options will become available at a later date.
2 responses to “iFrogz Creates a Multitude of Choices with New Earphones”
Call me an audio snob, but I have a problem with earphones that don’t list any specs.
“Sure, they sound like sh*t, but don’t they look great?!”