With Apple’s announcements still ringing in the ears of the Mac faithful, it looks like I wasn’t far off the mark a month ago when I asked “Is Apple going to ditch the ‘Pro’ from MacBook Pro and streamline its laptop range, leaving just a ‘standard’ MacBook (with different screen sizes and minor tinkering possibilities under the hood), and the Air for people who happily set fire to 50-dollar bills?”
The revamped line offers a new (and much prettier) MacBook Pro, with a precision-engineered, environmentally friendly case, advanced NVIDIA graphics, and a no-button multi-touch trackpad (which, given Apple’s penchant for incrementing the number of fingers required for gestures will by the next revision also require toes).
It looks like a triumph of engineering, and although the enforced move to glossy displays irks, it’s hard to see how Apple could have improved on today’s announcements, especially when you consider the MacBook also gets to play with the new toys. In fact, bar the different screen sizes and minor tinkering possibilities under the hood (more powerful graphics for the Pro, a lack of FireWire for the MacBook), these machines are more twins than distant cousins.
The one major glitch for me is that it’s so painfully obvious that Apple’s laptop range is now in the middle of a transition. The white MacBook clings on as a much-needed (relatively) low-cost option, but sticks out like a sore thumb, screaming “I’m the cheap Mac–DON’T LOOK AT ME!” while hiding its face behind its pale hands. And in Pro land, the 17″ model looks like its smaller cousin has rapidly beaten it with an ugly stick. However, I suspect this now slightly confused line is a temporary aberration, something somewhat confirmed by Apple’s new Which MacBook are you? page that ignores the old MacBook and MacBook Pro entirely.
Craig Grannell was once Cult of Mac’s designer and an occasional contributor. Find out whatever he’s doing now on Twitter @CraigGrannell or his website, craiggrannell.com.
