It’s official: The iPad 2 launch will be March 2.
Apple is issuing press invites to a special media event on March 2 at the Yerba Buena Center for the Arts in San Francisco, according to Loopinsight.com.
“Come see what 2011 will be all about,” says the invite. Looks like Apple is pretty confident about the iPad 2.
The event starts at 10:00 am. It’s the same venue Apple traditionally uses to introduce products.
Leander Kahney is the editor and publisher of Cult of Mac.
Leander is a longtime technology reporter and the author of six acclaimed books about Apple, including two New York Times bestsellers: Jony Ive: The Genius Behind Apple’s Greatest Products and Inside Steve’s Brain, a biography of Steve Jobs.
He’s also written a top-selling biography of Apple CEO Tim Cook and authored Cult of Mac and Cult of iPod, which both won prestigious design awards. Most recently, he was co-author of Cult of Mac, 2nd Edition.
Leander has been reporting about Apple and technology for nearly 30 years.
Before founding Cult of Mac as an independent publication, Leander was news editor at Wired.com, where he was responsible for the day-to-day running of the Wired.com website. He headed up a team of six section editors, a dozen reporters and a large pool of freelancers. Together the team produced a daily digest of stories about the impact of science and technology, and won several awards, including several Webby Awards, 2X Knight-Batten Awards for Innovation in Journalism and the 2010 MIN (Magazine Industry Newsletter) award for best blog, among others.
Before being promoted to news editor, Leander was Wired.com’s senior reporter, primarily covering Apple. During that time, Leander published a ton of scoops, including the first in-depth report about the development of the iPod. Leander attended almost every keynote speech and special product launch presented by Steve Jobs, including the historic launches of the iPhone and iPad. He also reported from almost every Macworld Expo in the late ’90s and early ‘2000s, including, sadly, the last shows in Boston, San Francisco and Tokyo. His reporting for Wired.com formed the basis of the first Cult of Mac book, and subsequently this website.
Before joining Wired, Leander was a senior reporter at the legendary MacWeek, the storied and long-running weekly that documented Apple and its community in the 1980s and ’90s.
Leander has written for Wired magazine (including the Issue 16.04 cover story about Steve Jobs’ leadership at Apple, entitled Evil/Genius), Scientific American, The Guardian, The Observer, The San Francisco Chronicle and many other publications.
Leander is an expert on:
Apple and Apple history
Steve Jobs, Jony Ive, Tim Cook and Apple leadership
Apple community
iPhone and iOS
iPad and iPadOS
Mac and macOS
Apple Watch and watchOS
Apple TV and tvOS
AirPods
Leander has a postgrad diploma in artificial intelligence from the University of Aberdeen, and a BSc (Hons) in experimental psychology from the University of Sussex.
He has a diploma in journalism from the UK’s National Council for the Training of Journalists.
Leander lives in San Francisco, California, and is married with four children. He’s an avid biker and has ridden in many long-distance bike events, including California’s legendary Death Ride.
You can find out more about Leander on LinkedIn and Facebook. You can follow him on X at @lkahney or Instagram.
23 responses to “It’s Official: Apple Issues iPad 2 Press Invites For March 2”
Interesting…that’s not a Tuesday (which if my memory is correct is the usual day of choice for Apple).
It looks fake and unprofessional- look at the top corners- a random piece of grey and even though the image is likely to have been scaled up, it is very pixilated, which apple would make sure wouldn’t happen,
and how many press people have said that thy have received an email like this? currently I’ve only found loopinsight.com.
Reason, It’s Steve’s Birthday, So why not move it to that day.
Please. You don’t know what you’re talking about. A “random” piece of grey in the corners? That’s the corners of the jpeg, and probably exactly match the background color value of the original email even though it doesn’t match this page. JPEGS have no alpha value, so it has to be there – it’s not “random”. Also, scaling up an image will pixelate it. Apple would have included an image that was JUST the resolution they needed, (this is the most efficient way to send HTML emails) so ANY scaling up would create noticeable pixelation. Mute points, sir. Finally, check any other tech blog out there: they’ve most all received invitations.
Waited so long for this day to come. Would have been be happy if Steve Jobs showed the Tablet instead of than Phil.
Steve Jobs’ birthday is tomorrow, February 24th
JPEG says “…will be the year of” (which is horribly mangled English), your article quotes “…will be all about”. (Better English but doesn’t match the image.
What’s the real story please?
I do not have official knowledge of the true meaning of the “mangled English”, but my first impression was that it was an oblique reference to the Chinese practice of labelling various years as the “year of the ox”; “year of the goat”; etc.
Hence, in this instance, it’s likely Apple’s way of saying that 2011 will be the “year of the Lion” (referencing the upcoming new version of Mac OS X scheduled for release sometime this year.
That’s just a guess on my part…your mileage may vary.
– David (how inscrutable Apple is) PwrMc
March 2! The big number ‘2’ is symbolic to iPad 2!
Because it would have no meaning to release it on the 28th
I bet this time they made the exception of moving it to the 2nd to make that picture with the HUGE 2 allusive to the iPad 2
The desktop picture surely hints at there being a retina display.
Interesting and useful post